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Excerpt from Research Proposal:

Direct investment for British companies in Saudi Arabia Motivations and Barriers

......Rationale
Identifying the psychological motivations and barriers to an increased British presence in the Saudi Arabian domestic market as well as the perceived practical motivations and barriers will enable future research and practical applications of the findings to more successfully approach the topic of direct investment. Understanding the personal and interpersonal perceptions and thought processes that are encountered in the specific question of British direct investment in Saudi Arabia is essential to a successful direct investment enterprise. Though this research will not provide all necessary data for such a project to be undertaken, it will explore the issue form a side and perspective not often utilized, shedding light on an essential yet often-overlooked aspect of the foreign trade relationship
Research Methods
Qualitative research is perhaps not the first thing thought of when conducting a trade analysis, but its importance to a proper understanding of the trade relationship cannot be overstated. Such research and analysis requires that the situation be examined in its human terms in addition to the numeric values and inferences drawn from quantitative research and analysis. In determining the perceived motivations and barriers to direct investment, this research will essentially be attempting to analyze and predict responses to