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Final Project Purpose of
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Final Project Purpose of Business Research and a Research Proposal
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Research, however, is not just for the specific company, department or individual intiating the research, it can also be useful for the entire business community, and the consumers who benefit from the end products
Despite the many valid reasons for conducting business research, there are a number of drawbacks that need to be considered before beginning such research. One of those drawbacks is the cost and time consuming factors to complete the research. Many thousands of dollars can be spent gathering consumer feedback on a potential new product, time and energy can be employed in analysing that data, the go-ahead can be given to ramp up production, and vast sums of money can be spent advertising the product to those consumers most likely to purchase, and the product can still fall flat on its face, oftentimes failing to produce enough revenue to justify the expenditures. Research, business or otherwise, is not infalliable......
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