Redefined Employee Responsibilities Upon Retaining Term Paper

Download this Term Paper in word format (.doc)

Note: Sample below may appear distorted but all corresponding word document files contain proper formatting

Excerpt from Term Paper:

Given the high attention paid to both customers and personnel, DLA can gain a positive brand image that will help it retain its valuable employees and attract new talents who are willing to join a company which is loyal to its people. As a matter of fact, the need to redefine the employer brand derives from breaking the original psychological contract existing between the employer and employee. This concept which was introduced in the early 1960s and which became popular in the early 1990s was defined as "the perception of the 2 parties, employee and employer, of what their mutual obligations are towards each other" (, unlike the legal employment contract, the psychological one is informal but is said to be much more influential. According to its traditional version, the psychological contract implied employee commitment in exchange for job security. Nowadays, its "job for life" frame is said to have been replaced by fair pay, training and development. However, there are studies suggesting that the old frame is still valid (

If one was to apply this theory to DLA's case, he/she could state that the originary psychological contract was altered when BMS program was implemented, and, therefore, uncertainty was brought about. People were used to being item-oriented, instead of customer oriented, and also to operate the two legacy systems that had represented the very backbone of their activity so far. Consequently, the ground beneath their feet began to shake and this could result in the loss of many valuable employees. Hence, before implementing change, DLA should have re-established the terms of a new psychological contract, reassuring enough for employees to take part in the re-engineering process.

To conclude with, an organization has several change strategies to choose from: normative re-educative (implies changing attitudes and beliefs for changing behaviors), rational-empirical (relies on logically persuading individuals), power-coercive strategy (focuses on power as the major motivator) and action-centered (implies a problem-solving approach). In DLA's case, if taking into account the nature of change undergone by the Department, the most appropriate mix would mainly encompass the second and the fourth (

As for the similarity between the private and public sectors, one could state that the issues which have been brought into the limelight so far are equally applicable to all the companies which undergo a change process and are willing to cope with it successfully. In other words, these are common problems that any organization encounters when moving towards progress and a higher competitive advantage. On the other hand, it is true that DLA doesn't have rivals within its market segment as it is the main logistics provider for the U.S. troops. However, ignoring the recommendations that specialists make with reference to change management could lead to poor efficiency and effectiveness and this would have devastating results considering that logistics "literally can mean the difference between life and death" (Lucyshyn, W., Young, S.) as it is stated at the very beginning of the case study. In conclusion, both private companies and public departments should obey the same rules when it comes to managing change as its repercussions are said to be universal.


Lucyshyn, W., Young, S (2004). Defense Logistics Agency's Business Systems Modernization: Delivering 21st Century Logistics. In Gansler, J., Luby, R.E. (Ed.). Transforming Government Supply Chain Management. Lanham: Rowman & Littlefield Publishers, INC.

Change Management (2007). On the Internet at February 9, 2008.

Employee Communication (2007). On the Internet at Retrieved February 9, 2008.

Employee Voice (2007). On the Internet at Retrieved February 9, 2008.

Managing Change - Episode 3 (2007). On the Internet at February 9, 2008.

The Psychological Contract (2008). On the Internet at Retrieved February 9, 2008.[continue]

Cite This Term Paper:

"Redefined Employee Responsibilities Upon Retaining" (2008, February 09) Retrieved December 2, 2016, from

"Redefined Employee Responsibilities Upon Retaining" 09 February 2008. Web.2 December. 2016. <>

"Redefined Employee Responsibilities Upon Retaining", 09 February 2008, Accessed.2 December. 2016,

Other Documents Pertaining To This Topic

  • International Management in This Course

    Differences in international orientation include ethnocentric, polycentric, geocentric, and regiocentric. Each of these has varying levels of recognition of how diverse one culture is relative to another with the ethnocentric mindset being the most biased towards ones' own culture being the best. The one that sees a more accurate view of globalization is polycentric which sees the unique values of each culture on its own merits. Globalization has also seen

  • Management Theories as the Supervisor

    In fact I sincerely wanted to help them find positions where they could excel. The lack of trust on their part and the acute resistance to change was so strong that structuring for integration to the point of even defining what conditions needed to be changed to overcome shortcomings and design a new position for them was not possible. As trust was not present and despite my best attempts

  • Yahoo A Critical Analysis Yahoo History Problem

    Yahoo! A Critical Analysis Yahoo! History Problem Areas for Yahoo Search Engine Industry Review Yahoo! In the Light of Porter's Theory Threat of New Entrants Threat of Substitutes Bargaining Power of Suppliers Bargaining Power of Customer Competition in the Industry Strategic Plans of Yahoo! Financials Yahoo! Stakeholders & Other Strategic Partners Strategic Challenges Strategy Implementation Realign the focus of Employees without layoffs Improve the Algorithm Apply the Algorithm Redeploy the Advertising Network Expand the Ad Network The Implementation of Outside Publishers Yahoo! is one of the pioneers of what virtual internet world

  • Body Shop International LTD The Body Shop

    BODY SHOP INTERNATIONAL, LTD. The Body Shop International, Plc. A Situation Analysis of Corporate Responsibility Early to the contemporary trend of corporate responsibility in business management practices, Anita Roddick's innovative UK-based corporation responded to a niche in the hair and skin beauty product market when no one else had even conceived of combining activism with ecological product development and social cause networks. Offering consumers a complete social responsibility package as stakeholders in support

  • Environmental Sustainability Has Been Increasingly

    Literature Review, Analysis and Discussion 7,500 words This section presents a review of the recent relevant peer-reviewed and scholarly literature concerning environmental sustainability in general and how environmental sustainability initiatives can help multinational corporations of different sizes and types achieve a competitive advantage in particular. Literature Review. According to Michalisin and Stinchfield (2010), "There is widespread consensus that human activity has had a significant impact on global climatic patterns which will have

  • Quality Management Different Systems Philosophies and Approaches

    Quality Management Different Systems, Philosophies and Approaches to Excellence Quality Management: Different Systems, Philosophies and Approaches to Excellence As is known within the field, operations management is an area of management specifically concerned with the overseeing, designing, and redesigning of business operations in the production of good and services. In order for operations to move smoothly within a business, management must ensure that day-to-day business moves forward in a manner that not only utilizes

  • Opportunity Exists for the Company

    The business culture of the United Kingdom is characterized by the value of free economy and private property (Rendtorff, 2009). At another level, it is marked by a desire to manage work and life issues. The employees in British organizations have long been marked out for their relatively leisurely pace of work and their priority for relationship issues over work related issues. Compared with their American counterparts, employees in UK

Read Full Term Paper
Copyright 2016 . All Rights Reserved