Guidelines: "You will choose a company and prepare a formal paper that analyzes how two or more current events or issues will have an impact on that company. Ideas that may help you get started include questions such as: What strategic decisions need to be made? What are some of the significant opportunities and threats created by these current events and issues? The required perspective puts you in the position of an executive reporting to the board of directors. The focus is not a report on the company, but on independent current issues that should be on the radar of that company. This paper's grade depends on correct use of APA standards, appearance, focus, substance, abstract, at least 10 references, and effective use of headings."

I basically need a current company that has at least 10 articles affecting it in the past 6 months or so(more current the better). I have a prescription to Wall Street Journal online so I will leave the user name and password you can log on with to help with the research. Thanks

www.wsj.com
user name: efm80


Thank You

I want to write my paper as Page1 Main topic summary, page2 legal part( where can we apply specific law) defination and explanation) Page3 Opinion that what I have an idea. Main topic is related to contract lawsuit.

Actually I want to write paper in wall street journal. I don't have any resource for journal. could you find my recsource for journal? snd please tell me What exactly date it posted. For example, Friday, November 16, 2007, I want to know What page it posted. For example, A1, B1 C5.

"A comprehensive research paper, based on original research with a particular publishing industry, analyzing the success or failure of one of the firm''s products."

I would like this paper to focus on The Wall Street Journal''s online version, www.wsj.com. The paper should include statistical information about WSJ Online''s website traffic, paid subscribers, advertising revenue, and if possible some conclusions about how the electronic version has helped market the print version. The paper should also include a general history of the print media''s expansion online (my professor is fascinated by the history of publishing and how technology has influenced the birth of certain trends) and a comparison between WSJ''s online operation and some other electronic news publications.

Unless the research conclusively proves otherwise, I''m taking the position that the Wall Street Journal''s Online version has proven to be a successful endeavor.

I need a journal from Wall Street Journal.
The First two paragraph should contain summary of the article and last paragraph should be what you found the most interesting. My professor enphasizes the last paragraph over and over. He wants me to write what I think about the article, and what lesseon I can take it for my personal life.

Topic should be anything that relates to Finance.

The article should be found from Wall street journal.
Also, the article should be within the past 1 month.

Please do not use too hard vocabularies.

Directions: Read the essay below and respond by creating your own question and answering it. Your answer must include a discussion on ethics of economics: economic content and application, along with your economic rationale (justification).

HINT: Check out Economics of Insurance -

Check out: http://www.econlib.org/library/Enc/Insurance.html

Right above Search Encyclopedia on the right-hand side type in Economics of Insurance or Insurance of Economics.

Post your response to the Assignment Folder by Day 7 of Week 5:

Post a response with a word count of 325 to 350 words in third person in APA format.

A minimum of 2 references: 1 of the references must be independent from the essay.



If further clarification is needed please ask.





How would you respond if you were to find out that the company you worked for has purchased an insurance policy on you and they were the beneficiaries without your knowledge? According to an article from the Wall Street Journal, December 2002, How Corporations Built Finance Tools Out of Life Insurance, a practice that has taken place since the 1980s. The article affirms that after the September 11th, 2001 attacks some of the first life insurances payoffs went to employers of deceased workers. Corporations now are among the largest beneficiaries of life insurance. Most workers that are insured by corporations have never consented, and the policy remains in force even after they leave the company with no benefit to the person insured.



The reason companies are dabbling in this market is due to the tax allure. Money put into life insurance grows tax-free and death benefits are not taxed. Gains on investment from the flow to the company's income statement bolstering profits numbers for the year. According to Money Group Inc.'s sales of life insurance to companies soared 128% from a year earlier to $124 million, while its? other life insurance sales fell 3% to $94 million. Since the 1980s companies have changed the strategy in regards to life insurance. Most companies started with KEY MAN policies, to insure the lives of important executives to insure their entrepreneurial ability. Instead of inexperience term insurance, corporations started to purchase whole life, universal life policies, which have no time limit and investment option for the buyer with the death benefits. Of course all of this was untaxed.



Companies shoveled large amounts into these investments because they sought tax free build up and could borrow form the policies and deduct the interest. In 1986 Congress in an attempt to share a piece of the pie passed the law that stated only interest on the first $50,000 borrowed on a given policy would be deducted. Of course most companies found a loop hole and it revolved around quantity. Buy a lot of policies, and insure not just KEY MEN but everyone (know as janitor insurance). The reasoning was that if we can do it for $200,000.00 why not $20,000.00.



Changes in the law again started in 1995 when Congress received a list of companies with life insurance policies, that concluded that a company could earn $1.2 billion over 10 years by insuring 50,000 employees. Wal-Mart Stores Inc. alone had made itself the beneficiary of insurance of 350,000 employee lives from 1993 to 1995. Later in 1996, Congress voted a three-year phrase of all deductions for interest on loans against life insurance. The Joint Tax Committee estimated $1.6 billion savings over 10 years to taxpayers.



In addition, the IRS states that under tax law, life insurance by a corporation is supposed to have a business purpose. Janitor insurance mutated into managers insurance, because it made it easier to argue that the insurance was being used for employee benefits, since managers were almost eligible for benefits. Another change was implemented, rather than keeping life insurance buying a secret from employees, companies usually obtained their consent. However, employees rarely tell employees how much they are insured for.



For example, Enron took out $500 million of life insurance on employees, which it used to finance its deferred compensation program and executive pensions. Enron borrowed most of the assets within the policies, leaving roughly $145 million short of what it owed its executives. Now these policies are assets in Enron's bankruptcy proceedings. Waiting in line is Enron's creditors, to whom Enron executives are worth more dead than alive.



For example:

This article brings to attention, a market that has been created due to demand from businesses trying to make their money work for them. For these corporations life insurance is being used as business capital to help earn and then finance different benefit and employee incentive packages. The question remains; Is it unethical to use an employee as a puppet to make money with out their consent? Should we consider Adam Smith's principle of the Invisible Hand? Each firm (individual) in society acts in such a way as to maximize his own gain, the function of the free market will assure, as a result, the maximum possible benefit to society as a whole. Ultimately businesses are making money will lead to lower prices which is what we want and need right now.

Please write this in APA 5 th edition and one of the sources should be the attached article. If you have questions I can be reached at 718-242-7421 or at [email protected]

You must find an article from one of these sites,
The Economist (http://www.economist.com/)
The New York Times (http://www.nytimes.com/)
The Wall Street Journal (http://online.wsj.com/)
Le Monde Diplomatique, English Edition (http://mondediplo.com/)
The Guardian (http://www.guardian.co.uk/world)

You will give a presentation to the class about the article you have found. you should summarize the article and talk about its main points. and at the end you should pose 2 questions to the class about the article.

This is a macroeconomics class ad the article should be about macroeconomics. currently in class you have been studying the topics : gdp, business cycles and unemployment, inflation, the keynesian model, aggregate demand and supply, fiscal policy, the public sector, federal deficits surpluses and the national debt, Money and the federal reserve system, monday creation.

your article should be about one of these topics

Every day we hear and read about the economy on the radio, on television, in the newspaper, on the Web, and in magazines.

This assignment is your opportunity to evaluate what an article or news story has to do with economics. You will present a short (****less than 500 words*****) briefing on a selected article or topic. The article needs to be recent--not older than 90 days. ******Do not use Wikipedia, About.com, or similar sites. *****

***You should be using online or print newspapers or magazines. ***

****Provide a brief summary of the article; then, tell which part of the article applies to economics and how it applies. ****

**Please choice an article from Wall Street Journal website in the Business Economy Section.****

Current Events Article and Paper

Article for review based on the study of Management Theory from the Wall Street Journal with a written analysis. The article must be no more than two weeks old. It should pertain to some aspect of management. The student should submit a written analysis of the article using the Levels of Review outline, below.

Levels of Review

Each level represents higher analysis and critical thinking. Each level should be addressed in your written analysis of the selected article.

1. Descriptive Summary

**What are the main points of view in this article?

**Why is this article important to management?

2. General Analysis

**What current management trends are supported in this article?

**What is the most important information in this article?

3. Critical/Comparative Analysis

**How have other authors addressed this topic? This question requires additional research on the topic.

**How does this reflect a change in thinking about management?

4. Management Application

**How does this topic apply to a specific management scenario?

**What are its implications?

**What conclusions can be drawn from this article?

Article may relates to Managing Human Resource Systems or Managing Individuals and a Diverse Work Force if possible.

OPEN TO ALL WRITERS!!!

One would think that, since America went first into the void, that Europe would have the advantage of seeing their mistakes and avoiding them. Not so. E-commerce turns out to be a lot more difficult than the major bricks and mortar retail establishments thought.

What advantages do the traditional brick and mortar establishments in Europe have over the emerging dot com companies in America?

Reference: Wall Street Journal; New York; Apr 17, 2000; By David Pringle

I would like Jennifer L. Jones to write this essay.

Thank you.

It is only one page of personal journal relating any finance topic in Wall Street Journal.

Please write a brief summary and what you find interesting in the article or what you learn or lessons that you can take for your life. My professor takes that(what you found nteresting after reading the article) more seriously than summary part.

topic should be withing past one month.

Research Paper on the analysis of a newspaper marketing strategy.

In January of 2007, The Wall Street Journal changed its size, format, and focus. In 2002, this newspaper decided to publish a new section, called "Personal Journal." Their advertising campaign focused on the ability of this new section to aid readers in making both personal and business decisions. "Personal Journal" is described as a new section covering the business of life. In addition, for the first time since the paper was founded in the late 1800s, The Wall Street Journal added color. According to their advertising campaign, youll also find the whole paper easier to navigate, with an ever-so-tasteful use of color.

Do some research on the history and development of this newspaper, called The Diary of the American Dream, the daily newspaper with the largest circulation in the United States. What market conditions might have prompted these two major changes? In your opinion, will these changes be successful in attracting new, younger readers? Why or why not?

Remember that any and all historical data, facts, or information that is not from your own mind must be cited within your report, giving proper credit to each outside source.


There are faxes for this order.

1.) Choose an article from the Wall Street Journal. I need two articles; Interest Rate and Mortgage Market
2.) Include the title, author's name, and date of the publication
3.) Describe the author's purpose
4.) Provide a summary of the article
5.) Create 2 questions that arise when reading the article
6.) Include citations to show support for your statements

1.) Choose an article from the Wall Street Journal. I need two articles; Depository Institutions & Mutual Funds
2.) Include the title, author's name, and date of the publication
3.) Describe the author's purpose
4.) Provide a summary of the article
5.) Create 2 questions that arise when reading the article
6.) Include citations to show support for your statements

Read these articles:

Hagerty, James R. (2011). Harley, WIth Macho Intact, Tries To Court More Women. Wall Street Journal (October 31). Available 5/5/12 through EBSCO database.

Johnson, Robert (2011). Next: Planning & Living the New Retirement (A Special Report): The Good Life --- When Heaven Is a Harley: The 50-plus crowd is having a belated romance with motorcycles Wall Street Journal (December 19).
Available 5/5/12 through ProQuest database.

Check out the Harley Davidson website for information about its various models and the information it provides about them.
Harley Davidson. Accessed 5/5/12 at http://www.harley-davidson.com/en_US/Content/Pages/home.html

Review this article on brand personality:

Fournier, S. (1998). Consumers and their brands: Developing relationship theory in consumer research. Journal of Consumer Research. 24:4(March):343-72.
Available 5/5/12 through ProQuest database.


How do consumers relate to this brand?
Do they feel loyal?
What emotions are involved?
Assume that you are the newly hired product manager for Harley's Sportster line. The VP of Marketing wants a report regarding how this product or service has been branded.

Assignment: Develop a report with a brief introduction, using the items below as subheadings, closing with a brief concluding comment. Rather than write an essay, write a memo (750 - 1500 words) to the VP of Marketing that answers the following questions.

(1) Briefly describe Harley Davidson's traditional targeting and positioning strategy.

(2) How would you describe Harley Davidson's brand personality. (For example, what animal would you identify with a Harley? Is it the bully down the block, your best friend, or your younger sister?) Explain why you believe this personality represents the brand.

(3) How might Harley have to change its product management and branding strategies to reach women or older folks? Give some examples.

(4) If Harley aggressively targets women, should the company experience a backlash from ?males? and from its current buyers?

(5) Based on the assigned articles, does it make sense for this company to use celebrities to brand the company or for a particular product? What ONE celebrity might this company use and why? Based on the ?Teakettle? article, what are the pros and cons of using celebrities to brand a company/product?

2 Parts

First Part?
Find an article that relate to international business BETWEEN Oct 24 to Nov 7 from Wall Street Journal.
Write 2 paragraph
1st paragraph: summarize the article
2nd paragraph give your thoughts on article/topic

Second Part:
read CNN article DRUG_TESTING_GOES_OFFSHORE
and summarize:
a. what you think are the advantages and disadvantages of offshoring some of these trials
b. what actions/changes, if any, would you recommend to deal with or at least mitigate the disadvantage.

First part should be like typed single spaced one page and second long part should be like typed single spaced half page long.

Please find one newspaper/magazine article from The Wall Street Journal, The New York
Times, The Financial Times or The Economist that relates to the following concepts: GDP (why the value of production, income and expenditure are the same for an economy, discuss nominal gdp and real gdp, Jobs and Unemployment, C.P.I and cost of living, and Potential GDP.

Paragraph #1 should introduce the article including the headline, author, periodical source, date ( No articles should be dated
before the Jan 21, 2014,(the first day of this class), and a ONE SENTENCE SUMMARY of
the article;

Paragraph #2 should include a BRIEF SUMMARY of the article; who, what, where, etc.;
(approx. 5 sentences)

Paragraph #3 should discuss how this article relates to the above topics.

Paragraph #4 should discuss the possible impacts/repercussions of the events reported
in the article, i.e, what is likely to happen as a result of the event/information in your
article, globally, nationally, locally?;

Paragraph #5 should present your opinion regarding the issue(s) the article presented.
Are you outraged by what your read? Why? Do you agree with what your read? Why?
Are you optimistic about what you read? Why?

PLEASE BE SURE TO INCLUDE ARTICLE WITH A LINK.

Thank you.
There are faxes for this order.

The role of modern Agriculture and genetically modified food in the Development of third world countries (pros and cons), PLEASE INCLUDE STATISTICS, FACTS TO SUPPORT YOUR ARGUMENTS, such as effect on diseases, health and nutrition that aid fertility and lower death rates etc... Please also discuss the arguments against and for the use of organic foods, pesticides in developing countries. there should be 10 citations in total ,
these citations SHOULD BE

2 FROM, Stuart R. Lynn, Economic Development: Theory and Practice for a Divided World, Prentice Hall,

2 FROM, Thomas R. DeGregori, Origins of the Organic Agriculture Debate: Blackwell Professional.

3 FROM, the wall street journal or financial times ( the following is a list of suggested wall street journal articles related to the subject),

Genetically Modified Food Items Are Common, but Little Noticed
Wall Street Journal. (Eastern edition). New York, N.Y.: Mar 24, 2005. pg. D.4



Thais Chew Over Biotech Food; Bangkok Policy Vacillates as Developing Nations Grow More GMOs
Shawn W. Crispin. Wall Street Journal. (Eastern edition). New York, N.Y.: Oct 29, 2004. pg. A.13




Science Panel Urges Scrutiny Of Genetically Modified Crops
Scott Kilman. Wall Street Journal. (Eastern edition). New York, N.Y.: Jul 28, 2004. pg. B.8


U.N. Backs Gene-Modified Crops To Help the World's Poor Farmers
Scott Kilman. Wall Street Journal. (Eastern edition). New York, N.Y.: May 18, 2004. pg. B.10



Monsanto Drops Plans for Now To Make Bioengineered Wheat
Scott Kilman. Wall Street Journal. (Eastern edition). New York, N.Y.: May 11, 2004. pg. A.2


Let Them Eat Cake
Wall Street Journal. (Eastern edition). New York, N.Y.: Apr 2, 2004. pg. A.8


Is Organic More Nutritious?
Robert J. Davis. Wall Street Journal. (Eastern edition). New York, N.Y.: Feb 15, 2005. pg. D.3

Death by Environmentalist
Wall Street Journal. (Eastern edition). New York, N.Y.: Dec 29, 2004. pg. A.8



Backyard Dilemma: Which Is Worse -- Using DEET or Possibility of West Nile?
Tara Parker-Pope. Wall Street Journal. (Eastern edition). New York, N.Y.: Jun 22, 2004. pg. D.1


An Indefensible Epidemic
By Henry I. Miller. Wall Street Journal. (Eastern edition). New York, N.Y.: Aug 19, 2002. pg. A.12


Rich Man, Poor Man
Arvind Panagariya. Wall Street Journal. (Eastern edition). New York, N.Y.: Sep 16, 2003. pg. A.16



Why Africans Are Starving
Wall Street Journal. (Eastern edition). New York, N.Y.: Sep 17, 2002. pg. A.20


In Debate Over Modified Foods, Famine Weighs In
By Keith Johnson. Wall Street Journal. (Eastern edition). New York, N.Y.: Sep 4, 2002. pg. A.18


The Economy: EU Rejects U.S. Plea to Endorse Safety of Corn for Hunger Relief
By Brandon Mitchener. Wall Street Journal. (Eastern edition). New York, N.Y.: Aug 23, 2002. pg. A.2


3 FROM THE FOLLOWING ARTICLES


http://www.uh.edu/~trdegreg/Bt%20maize%20and%20mycotoxins.htm

http://www.uh.edu/~trdegreg/Fumonisin%20poisoning.htm

http://www.uh.edu/~trdegreg/endocrine%20disruptors.htm

http://www.uh.edu/~trdegreg/Transgenic%20Crops.htm

http://oryza.com/global/genetic/index.shtml

http://www.nzherald.co.nz/index.cfm?ObjectID=3597045

http://news.bbc.co.uk/2/hi/science/nature/4182029.stm

http://www.uh.edu/~trdegreg/How%20Biotechnology-Derived%20Crops.htm

http://www.spiked-online.com/articles/0000000CA883.htm

http://news.bbc.co.uk/1/hi/health/4282257.stm

http://www.guardian.co.uk/comment/story/0,,1417224,00.html

http://www.uh.edu/~trdegreg/what's%20missing%20in%20this%20pile%20of%20food.htm

http://www.uh.edu/~trdegreg/rats,lice,and%20zinsser.htm

http://news.bbc.co.uk/2/hi/south_asia/4308983.stm
http://www.uh.edu/~trdegreg/the%20right%20to%20know.htm

http://www2.us.elsevierhealth.com/scripts/om.dll/serve?action=searchDB&searchDBfor=art&artType=abs&id=as0091674904032270&nav=abs

http://www.uh.edu/~trdegreg/cockroach%20allergens.htm

http://news.bbc.co.uk/2/hi/health/4419709.stm

http://www.botanischergarten.ch/Rice/Humanitarian-Board-Golden-Rice-200503.pdf


here are some helpful websites:


FOOD AND AGRICULTURE ORGANIZATION OF THE UNITED NATIONS
http://www.fao.org/
--------------------------
INTERNATIONAL FOOD POLICY RESEARCH INSTITUTE
http://www.ifpri.org/
-----------------------------------
TransgenicCrops
http://www.colostate.edu/programs/lifesciences/TransgenicCrops/
------------------------------------------------
World Food Program
http://www.wfp.org/index.html
----------------------------------
IRRI (International Rice Research Institute)
http://www.irri.org/
-------------------------
CGIAR
http://www.cgiar.org/
--------------------------------------
Future Harvest
http://www.futureharvest.org/
-----------------------------------------------
CIMMYT (International Maize and Wheat Improvement Center)
http://www.cimmyt.org/

http://www.africagenome.co.za/publications/scientist.html

http://www.ars.usda.gov/is/AR/index.html

Please read the article linked below, "How to Look and Act Like a Leader." Then, study the accompanying demographic information about the on-line readership of The Wall Street Journal. Compose an essay that makes a claim about how the writer's knowledge of the WSJ audience may have shaped the subject and style of her article. Support your claim by referring to specific features of the article.
There are faxes for this order.

TERM PAPER REQUIREMENTS

The term paper shall consist of five citations of articles,which relate to one subject and appeared in the WSJ (Wall Street Journal ) between JUN 4 and JUL 2

1.There should be a an introductory paragraph ,identifying the subject and the approach to the subject,followed by the citations.Each citation should contain:

TITLE OF ARTICLE,SOURCE,DATE,PAGE # AND/OR INTERNET SOURCE

2.There should be a one or two sentence explanation of how each article relates to the subject.There is NO need to summarize the article.So DO NOT ATTACH A COPY OF ARTICLE.

Final product of you MUST consist of 2 pages:(DO NOT EXCEED 2 PAGES)
Page 1.The introductory paragraph
Page 2.Five citations

RECOMMENDED SUBJECT INCLUDE:

*COST CONTAINMENT THROUGH CORRECT SIZING(MAY INCLUDE MERGER,ACQUISITION,SPIN-OFF,OR LAY-OFF)

*COST CONTAINMENT IN THE HEALTH CARE FIELD(MAY INCLUDE MERGERS,PURCHASES,AND CONTRACTS WITH PROVIDERS,ETC.)

*COST CONTAINMENT IN THE NON HEALTH SERVICE INDUSTRIES
*COST CONTAINMENT IN THE MANUFACTURING INDUSTRIES
*COST CONTAINMENT IN THE GOVERNMENTAL ARENA

**PLAGIARIZM CHECK WILL BE PERFORMED BY THE INSTRUCTOR! SO PLEASE DON?T!**
WHEN I NEEDED HELP ON MY PREVIOUS ESSAY LAST YEAR FROM ANOTHER COMPANY THEN I HAVE CAUGHT AND COULD NOT EXPLAIN THE SITUATION AND HAD TO REPEAT SAME CLASS FOR THE WHOLE SEMESTER AT MY COLLEGE, BUT THIS TIME I AM NOT A COLLEGE STUDENT ANYMORE!I CANNOT TAKE THIS RISK ONE MORE TIME.IF YOU THINK THAT YOU CAN?T WRITE AN INVENTIVE/UNIQUE ESSAY FOR ME PLEASE DON?T EVEN TRY JUST LET ME KNOW IF YOU CAN?ANYWAY,JUST WANTED YOU TO KNOW IN THE FIRST PLACE!THANK YOU SO MUCH FOR YOUR UNDERSTANDING ?.


REGARDS
SAM

PS:EXACT DEFINITION /EXPLANATION WAS GIVEN ABOVE ABOUT HOW MANY CITE NEEDED IN THE ESSAY .IN ORDER TO PROCEED MY ORDER I PUT ( 5 ) IN THE BOX BELOW IN THIS PAGE...

Term Paper: Strategic Planning at The Chronicle Gazette
Introduction: Problems in Publishing
All businesses must be concerned with the rapid pace of change we face today.
No company is secure, not even the largest and most profitable. Coping with
change has been a business concern since people began doing business. Recall
how the arrival of automobiles put buggy whip manufacturers out of business.
Today?s pace of change is unprecedented. Consider what has happened in the
retailing arena. Online retail sales went from nearly nothing in the mid-1990s to a
projected $242 billion in 2010. Traditional retailing stores have been heavily
affected. eBay has become a retailing behemoth enabling individuals to buy and
sell goods online with total annual sales in the billions of dollars.
Or consider the fate of many dot-coms. One of the most spectacular dot-com
stories ? the rise and fall of AOL ? illustrates how technology (telephone-based
online computing) created a huge success story, and how technology (Internet
email) led to a reversal of this success.
A major goal of strategic planning is to anticipate environmental changes
(economic, business, political, governmental, social) and prepare the
organization for dealing with them. Clearly, in this age of rapid change, all
business entities should engage in some measure of strategic planning. Without
it, they will have difficulty negotiating today?s turbulent business environment.
One industry that is currently suffering the destabilizing consequences of the
Internet revolution is the publishing industry. Included here are textbook
publishers, trade book publishers, newspaper publishers, and magazine
publishers. All publishers are facing serious challenges. Revenues are down
across the board. If these challenges are not handled properly, there is a good
chance that a large portion of the publishing industry as we now know it will go
out of business.
One challenge publishers face is dealing with the fact that information
traditionally controlled by them is now freely available to the public through the
Internet. Not long ago, if a homeowner wanted to place tiles on his bathroom
floor, he would purchase a How-to book. Today, he goes online and encounters
several sources that show how to lay tile ? some even provide a video clip to
illustrate the process. As a result, sales of How-to books are plunging. CASE STUDY-
Susan Feinman is publisher of The Chronicle Gazette, a leading newspaper in a
major metropolitan area. Her paper has a paid circulation of 225,000 customers.
It is a first-rate newspaper and over the years, its writers have won awards for
their work.
Susan?s big problem is that there has been a steady decline in subscriptions to
the newspaper. In the past eight years, subscriptions have fallen by a total of
35%. Because subscriptions have fallen, advertising revenue has also dropped ?
by 28%. Susan knows that declining subscriptions and revenues are affecting the
entire publishing industry. Even the great newspapers ? such as the New York
Times and Wall Street Journal ? are facing subscription losses.
The principal cause of The Chronicle Gazette?s problems is the rise of the
Internet.With the Internet, people have access to an endless source of news
stories ? for free! A regular feature of Internet sites like Yahoo, MSNBC, Hotmail
and CNN News is up-to-the-minute news accounts, often accompanied by video
treatments of hot topics. When major stories break ? such as the London terrorist
bombings or the Sichuan earthquake ? detailed accounts begin appearing on
Wikipedia almost immediately, and videos show up on YouTube. Furthermore, by
Googling topics, readers can explore interesting stories to whatever depth they
desire.Susan is worried that her newspaper will become the 21st century equivalent of
buggy whip manufacturers. After several meetings with The Chronicle Gazette?s
Executive Committee, Susan decides to hire a consultant to work through the
strategic implications of the changing business environment. Hopefully, by
looking at the problem from 40,000 feet, she and her managers can develop a
better idea of the challenges the newspaper faces. Once these challenges ? and
their sources ? are understood, the newspaper can develop strategies to deal
with them.
You have been hired as the consultant. Your job is to put together a consulting
report of 10-15 pages (typed single spaced with 12 point font). The report?s goal
is to offer the management of The Chronicle Gazette a strategic vision of where
the newspaper publishing industry stands today and where it is headed over the
next decade. You also need to propose strategies the newspaper can investigate
to survive in the new business environment. Structure your presentation so that it
can be used by Susan?s team as a roadmap to putting together a detailed.
SAMPLE OUTLINE OF CONSULTANT: You have latitude in how you present your report. Following is an outline of an
approach that would meet the requirements of this assignment. Feel free to
adopt it or to pursue a different approach.
1. Introduction ? goals of the report
2. State of the newspaper publishing industry today
2.1.Data on declining circulation and revenue
2.2.Status of newspaper leaders, e.g., New York Times, Wall Street Journal
3. Why newspapers are facing declining circulations and revenues
3.1.External assessment
3.1.1. Economic forces
3.1.2. Social, cultural, demographic, and environmental forces
3.1.3. Political, governmental and legal forces
3.1.4. Technological forces
3.1.5. Competitive forces (e.g., Porter?s model)
3.1.6. External Factor Evaluation (EFE) matrix
4. Internal assessment
4.1.Organizational processes and structure
4.2.HR capabilities
4.3.Financial position
4.4.Marketing/sales capabilities
4.5.Operational capabilities (e.g., How efficient are we? How effectively are
we adopting new technologies?)
4.6.Our strengths and weaknesses as a publisher
5. How companies in the publishing industry are adjusting their strategies to
cope with the challenges (provide at least three examples)
6. Steps The Chronicle Gazette might take in order to deal with the challenges
6.1.Short-term steps
6.2.Long-term steps
strategic plan
How your report will be assessed:
The Chronicle Gazette is facing deep trouble. If Susan and her team do not
respond effectively to the challenges the newspaper faces, it is likely the
newspaper will be shut down.
The survival of The Chronicle Gazette will depend on a dramatic re-thinking of
what it is and how it should operate. Band-aid solutions won?t work. Survival will
require creative ideas. Your consulting report should reflect creative thinking.
While you have latitude in determining the details of how you present your report,
ultimately, you will be graded on the following factors. So in writing your
consulting report, write it in such a way as to get high ratings for the questions
listed below.
? How well-formulated is the consultant?s assessment of the state of the
publishing industry today, particularly newspaper publishing?
Weak 1 2 3 4 5 Strong
? How thorough is the consultant?s review of external factors that bear on the
business (e.g., economic, political, governmental, and social forces)?
Weak 1 2 3 4 5 Strong
? To what extent does the consultant?s report reflect a creative and dramatic
approach to dealing with the newspaper?s future direction?
Weak 1 2 3 4 5 Strong
? To what extent has the consultant logically linked The Chronicle Gazette?s
current state (internal factors) with the proposed strategic direction the
business should follow?
Weak 1 2 3 4 5 Strong
? How realistic are the consultant?s recommendations?
Weak 1 2 3 4 5 Strong
? How logical and well-reasoned are the consultant?s points?
Weak 1 2 3 4 5 Strong
? Overall, how well does the report hang together?
Weak 1 2 3 4 5 Strong

1.Topic: recession
-introduction:- what is recession
-the cause of the current recession in america
example:real estate and mortgages in the US as well as the fall of lehman brothers.Add more if possible
-the effect of the recession: unemployment,bankruptcies, deflation.
-what is done and can be done to improve the recession in America
-last paragraph:conclusion

2. Sources can only be from articles no website reference.(minimum 10 sources)
Please do not use sources dated after november 27.
Some of the articles (may choose not to use my source):

Berube, Alan, Karen Dynan, and Ted Gayer."What's blocking the recovery." The Washington
Post 15 Nov. 2009: A21. Web. 23 Nov. 2009.
Calbreath, Dean. "Jobs data indicate net gain for state." McClatchy-Tribune Business News 21
Nov. 2009 [Washington].Web. 25 Nov. 2009. pqdweb?did=1905385391&Fmt=3&clientId=7617&RQT=309&VName=PQD>.
Finlayson, Jock . "Government revenues down all over the world, not just in B.C. ." The
Vancouver Sun 1 Sept. 2009: A9. Web. 7 Sept. 2009. login?url=http://proquest.umi.com/pqdweb?did=1852922901&Fmt=3&clientId=
7617&RQT=309&VName=PQD>.
Grisales, Claudia. "In a tough job market, workers find money for training that opens doors
employment: Programs offer money for job training ." Austin American Statesman 23 Nov.
2009: A1. ProQuest. Web. 25 Nov. 2009. < http://ezp.pasadena.edu/login?url=http://
proquest.umi.com/pqdweb?did=1906361141&Fmt=3&clientId=7617&RQT=309
&VName=PQD>.
Hoar, William P. "Correction, Please!." The New American. Appleton 14 Sept. 2009: 41-43.
Web. 20 Sept. 2009.
Irwin, Neil , and Michael A. Fletcher. "Nation's jobless rate tops 10 percent; Surge to 26-year
high puts damper on signs that recession is over ." The Washington Post 7 Nov. 2009:
A1. Web. 14 Nov. 2009.
Richter, Ed . "Housing, consumer sectors key to economic recovery." McClatchy - Tribune
Business News 27 Nov. 2009 [Washington].Web. 28 Nov. 2009.
Semuels, Alana. " State ekes out a rise in jobs; But unemployment in California still climbs as
more seek work. ." Los Angeles Times 21 Nov. 2009: A1. Web. 25 Nov. 2009.
-Peter S. Goodman,Jobs Report Highlights Shaky U.S.Recover The New York Times 10/3/09
-Peter S. Goodman and Jack Healy:In Unemployment Report, Signs of a Jobless Recovery The New York Times 9/5/09
-Allan H. Meltzer :What Happened to the 'Depression'? The Wall Street Journal 8/31/09
-Mort Zuckerman:The free market is not up to the job of creating work ,Financial Times 10/19/09
-Mohamed El-Erian :Return of the old ways of thinking threatens recovery Financial Times 9/28/09
-Ian Bremmer and Nouriel Roubini :How the Fed Can Avoid the Next Bubble The Wall Street Journal 10/5/09

This term paper should portray outsourcing as a way of enabling international trade to prosper and how it alows industry to grow. The overwhelming majority of papers and articles written about outsourcing talk about the loss of domestic jobs, but there is much evidence proving that it helps to creat domestic jobs as well. There should be specific case studies of such instances such as the development of industry and business in india due to outsourcing. There is no minimum of citations per page but it is necessary to cite specific sources. The sources need to be of schollary level material, not just of random web sites information. Such information may be takin from such publications as the wall street journal and other acredited publications. I due have some sources that i may be able to fax but i have to look for them, if i do have them, i will be faxing them to you shortly, none of which are completely imperitive to have in the paper, but are a good example of what it acceptable.

this is a review of an article

BELOW IS THE INSTRUCTIONS FROM THE TEACHER
SO THIS IS JUST BASICALLY A REVIEW ON AN ARTICLE.

Article Review
The article review is to be a comprehensive summary of a major article on any of the topics to be studied in this course which has appeared in a business or accountinh publications since 2002. A partial list of publications from which the article may be selected is: The Accounting Review, The Journal of Accountancy, The CPA journal, Business Week, Fortune, Barrons, and the wall street Journal. students are encourage to review article on IFRS (iGAAP).

Please read and follow the instructions carefully. Type the question and then provide the response immediatly thereafter to each question.



iPads Security Breach -

Apple proudly sold the first iPad on June 4, 2010, and within days a security breach was announced. Hackers from Goatse Security firm obtained over 100,000 email addresses and network IDs of new iPad owners, including government officials, politicians, well-known corporate officers, and other famous/important people. Goatse Security officials shared the email addresses and network IDs to Gawker Media, LLC, after they informed AT&T and the vulnerability was closed (repaired).



Some expressed little concern over the security breach stating that it was only email addresses and not personal or financial information. The FBI doesnt concur. AT&T responded quickly and has worked to mitigate the damage.



Required:

1. View the video clip (1 min 41 s) of Steve Jobs just days before Apples partner AT&T exposed iPad customers private information. http://valleywag.gawker.com/5560295/steve-jobs-bragged-about-privacydays-ago

2. Read Apple's Worst Security Breach: 114,000 iPad Owners Exposed posted on the Gawker.com Website (the company first informed of the breach).
http://gawker.com/5559346/apples-worst-security-breach-114000-ipad-owners-exposed



3. View the CNN video: iPad Security Breach (2 min 15 s) http://www.cnn.com/video/#/video/tech/2010/06/10/nr.levs.ipad.security.breach.cnn?iref=allsearch



4. For an alternative perspective: view the first minutes of the Wall Street Journal video (3min 35 s): AT&T's iPad Security Breach
http://online.wsj.com/video/digits-atts-ipad-security-breach/620A87F6-BADE-49BC-A3F3-887D44B25EA6.html?KEYWORDS=ipad



5. Read, AT&T Fights Spreading iPad Fear.
http://gawker.com/5559725/att-fights-spreading-ipad-fear



6. Read FBI Investigating iPad Breach (Update)
http://gawker.com/5560542/fbi-investigating-ipad-breach



7. Read AT&T Blames iPad Incident on 'Malicious' Hackers

http://online.wsj.com/article/SB10001424052748703389004575305611381540180.html?KEYWORDS=ipad



You are to write a five to six (5-6) page report that answers the following:



1. Discuss Goatse Security firm possible objectives when they hacked into AT&Ts Website.



2. Argue for or against computer hacking as an ethical corporate strategy for computer security firms.



3. Discuss whether or not Gawker Media acted socially responsible when it reported the security breach before Apple and/or AT&T had responded to the public.



4. As the AT&T CEO, discuss how you would respond differently to this security breach.



5. Discuss the content that you would include in a public service announcement (PSA) informing the public of the breach and your plan to resolve the issue.



The format of the report is to be as follows:

o Typed, double spaced, Times New Roman font (size 12), one inch margins on all sides, APA format.

o Use headers for each of the criteria, followed by your response.

o In addition to the 5-6 pages required, a title page is to be included. The title page is to contain the title of the assignment, your name, the instructors name, the course title, and the date.


Remeber, Type the question and then provide the response immediatly thereafter to each question.


Customer is requesting that (infoceo) completes this order.

Question: Will AirTran continue to be successful in this highly competitive industry?

Case:

Internet Mini Case #11
AirTran Holdings, Inc.
Maryanne M. Rouse

AirTran Airways? ability to grow, in what has arguably been the worst environment in years for airlines, adds an unexpected new chapter to one of the most unlikely turnaround stories in the airline industry. In 1996, when the carrier was known as ValuJet, it grounded all flights for three months after the crash of its Flight 592 in the Everglades killed all 110 people on board. Fortu-nately, the carrier had floated a package of $150 million in junk bonds just prior to the Ever-glades crash, and these cash resources proved critical as the company addressed safety concerns during the shutdown and the 11 successive loss quarters that followed. In 1997, ValuJet merged with AirTran Airways Corporation to form AirTran Holdings, Inc. (AAI).

At the end of December 2004, AirTran operated 508 daily flights to 48 destinations, primarily in the eastern United States, making it the second-largest ?affordable-fare? scheduled airline in the United States in terms of departures (just behind Southwest).

Although the company moved its headquarters from Atlanta to Orlando, Florida, after the 1996 crash, it still flies most of its flights to and from Atlanta, providing both point-to-point and one-stop flights through its Hartsfield hub. AirTran offers a business class any business can afford, all-assigned seating, a generous frequent flier program, and a corporate program dubbed ?A2B?; unlike its competitors, the carrier never requires a round-trip purchase or a Saturday night stay.

The company?s regional jet operation, AirTran JetConnect, operated by joint-venture partner Air Wisconsin, flies 50-seat Canadair Regional jets in short-haul markets to and from the airline?s hub at Hartsfield Atlanta International Airport. AirTran JetConnect serves Greensboro, North Carolina; Pensacola, Florida; and Savannah, Georgia?all of which were previously served by AirTran. The new service will allow the company to redeploy its 717s to increase frequencies in longer-haul, more profitable markets and facilitate growth in larger markets not currently served. In addition, AirTran JetConnect will allow the airline to expand into other short-haul markets as well as increase frequencies in underserved markets.






______________________________________________________________________________
This case was prepared by Professor Maryanne M. Rouse, MBA, CPA, University of South Florida, as the basis for classroom discussion. Copyright ? 2005 by Maryanne M. Rouse. This case cannot be reproduced in any form with-out written permission of the copyright holder, Maryanne M. Rouse. Reprint permission is solely granted to the pub-lisher, Prentice Hall, for the books, Strategic Management and Business Policy?10th and 11th Editions (and the In-ternational version of this book) and Cases in Strategic Management and Business Policy?10th and 11th Editions by the copyright holder, Maryanne M. Rouse. This case was edited for SMBP and Cases in SMBP?11th Edition. The copyright holder is solely responsible for case content. Any other publication of the case (translation, any form of electronics or other media) or sold (any form of partnership) to another publisher will be in violation of copyright law, unless Maryanne M. Rouse has granted an additional written reprint permission.

MARKETING AND OPERATIONS
AirTran?s marketing strategy is to develop an innovative brand identity that sets it apart from its low-fare and full-service competitors. The company targets two primary segments: price-sensitive business travelers and leisure travelers, primarily in the eastern United States. To attract business travelers, the carrier launched a business class product that is, in terms of comfort, the equivalent of the first class service offered by its full-service rivals. The business class cabin is configured with 2 ? 2-foot oversized seats, providing considerably more leg and seat room than a typical coach cabin. Targeted to the price-sensitive business flier, upgrades to business class from coach are just $25.

AirTran offers a range of fares based on advance purchases of 14 days, 7 days, 3 days, and ?walk-up? fares. All fares are one-way, and most are nonrefundable; however, reservations can be changed prior to departure, with a service charge.

The company also offers a popular frequent flier program, A+ Rewards, that allows members to earn free travel more quickly than its competitors and, for twice the number of flight credits, will even buy members a free domestic ticket on any major carrier. The A+ Rewards program offers a number of ways to earn free travel, including the use of the AirTran Visa card, Hertz car rent-als, and bonus earnings for Business Class.

In spring 2003, AirTran introduced a new standby program targeted broadly to young travelers (and specifically to college students) between the ages of 18 and 22. Dubbed the X-Fares Standby Program (www.xfares.com), this marketing initiative allows those who are eligible to fly standby to almost any AirTran destination for $55 per segment ($75 per ?long-haul? seg-ment).

In addition to targeting individual business travelers, AirTran has focused on developing travel partnerships with companies of all sizes, from one- and two-person small businesses to such large corporations as BellSouth, State Farm, and John Deere. Under the terms of its A2B corpo-rate travel program, employees of registered companies get free confirmed upgrades to business class when paying full coach fares, fee waivers for ticket refunds or changes, and advance seat assignment. Unlike rival Southwest, AirTran has established interline ticketing and baggage agreements with Delta, United, US Airways, and American Trans Air and has ticketing arrange-ments with major online travel services such as Orbitz, Priceline, Expedia, and Travelocity.

AirTran has been aggressive in lining up corporate and community support via public?private partnerships that allow the carrier to shift more of the risk of expansion to communities and businesses expected to benefit from overall lower fares in their markets. The ?public? part com-prises revenue guarantees by cities, counties, or other municipal entities to protect AirTran against losses during the initial phase of operations; the ?private? part builds ?travel banks? in which businesses pledge to spend a specified amount on tickets. Both elements help to build a loyal following and serve as a cushion against the early losses of expanding into a new city and the invariable backlash from bigger competitors, which often respond by slashing their own fares and expanding service. Because AirTran?s arrival in a market typically drives down fares by as much as 50%, both cities and businesses view the partnership guarantees as money well spent. For example, when AirTran began service to Wichita, Kansas, in May 2002, the average full fare on the Wichita?Washington, DC, flight dropped from $1,667 to $460. Wichita, which was com-peting with other cities to lure AirTran, estimates that the entry of the low-fare carrier could lead to annual airfare savings of $43 million for business and leisure travelers.

In December 2004, AirTran lost a bidding war to buy leases on 14 gates at Midway Airport in Chicago from ATA Holdings, a company now in bankruptcy. The company, which added seven daily flights from Midway to Florida destinations in January 2004, had planned to create a Mid-western hub and diversify its route system by adding more east?west flights. Despite the disap-pointing loss of gates to Southwest, AirTran believes it can grow profits by adding new destina-tions?Sarasota, Indianapolis, and three unnamed cities?and by adding flights to connect cities already in its system.

Named ?Best Low-Fare Airline? for 2001 and 2002 by Entrepreneur magazine, AirTran?s cost structure is among the lowest in the domestic airline industry in terms of cost per Average Seat Miles (ASM). The company?s low-cost position is supported by an emphasis on cost controls, lower distribution costs (reservations, ticketing), and high employee productivity. The compa-ny?s labor costs are equivalent to approximately 25% of revenue?the same percentage as Fron-tier and JetBlue?below Southwest?s 30% and significantly below the full-service carriers? 40+%. An award-winning web site that makes it easy to book flights online has helped AirTran shift 52.5% of its sales to the site?one of the highest percentages in the industry?with an addi-tional 13% of bookings coming from other travel sites. The company estimates its cost per book-ing online at less than $1?a significant saving over the $8.50 average cost of booking through a travel agent.

In September 1999, the company became the launch customer for the new Boeing 717, an inno-vative, cost-efficient, and environmentally friendly commercial aircraft that has reduced the higher fuel and maintenance costs associated with the DC-9s with which it had begun operations. (The company?s current fleet comprises 77 Boeing 717-200s and 5 Boeing 737-700s.) AirTran has also forged close ties with Boeing and Boeing Capital Corporation, a full-service provider of financial services, including asset-based lending and leasing. Boeing Capital, an indirect wholly owned subsidiary of the Boeing Company, refinanced $201 million of AirTran?s junk bonds in 2001 (and also agreed to finance the 20 Boeing 717s to be delivered in 2002, 22 used and 1 new 717 in 2003, and 5 737-700s delivered through June 2004), enabling AirTran to continue its rap-id fleet modernization.

FINANCE
AirTran was one of the few domestic airlines to report profitable operations for the year ended December 31, 2003, recording operating income of $86.3 million and net income of $100.5 mil-lion. The company also strengthened its balance sheet by issuing $145.9 million in common stock and $125.0 million of convertible debt at 7% while paying down $76.5 million of long-term debt at 11.27%, paying down $12.7 million of long-term debt at 13%, and converting $5.5 million of 7.75% convertible debt to equity, all of which greatly improved AirTran?s debt-to-equity ratio.

Despite a sea of red ink, overcapacity, and threatened bankruptcies in the industry, the company overcame intense fare wars and weak October bookings to eke out a profit of $1.1 million, or 1 cent per share for fourth quarter 2004. Although this was down from $21.7 million or 24 cents a share in fourth quarter 2003, AirTran beat analysts? consensus estimate of a 9 cent loss. Both domestic fare wars and escalating fuel costs hurt the company?s profit yield. (The company re-ported a 70.3% increase in fuel costs.) AirTran?s load factor for the period declined 0.5%, to 69.3, compared with fourth quarter 2003; however, revenue passenger miles increased 22.6% as capacity rose 23.4%.

The four hurricanes that struck the state of Florida in 2004 have had and will continue to have a major economic impact on the state in the affected area, which represents about 51% of the air-line?s normal traffic flows and seriously disrupted flights over the normally busy Labor Day hol-iday. Both the company?s Orlando headquarters and its aircraft hangar in Orlando suffered dam-age that further hampered operations. The impact of the hurricanes, coupled with a weak revenue environment and record high fuel costs, affected AirTran?s financial results for both the third and fourth quarters.

For the full year, AirTran reported a profit of $12.3 million, or 14 cents per share, to become one of only two U.S. airlines (the other was Southwest) to post an overall profit for the year.

Complete annual and quarterly financial information is available from the company?s web site (www.airtran.com), The Wall Street Journal (www.wsj.com), and FreeEdgar.

THE INDUSTRY
On the morning of September 11, 2001, terrorist attacks shut down the U.S. airline industry. The Federal Aviation Administration (FAA) suspended all commercial flights within hours after the attacks on the World Trade Center?s Twin Towers and the Pentagon and, although some flights resumed three days later, on September 14, the industry still had not recovered nine months later. Continuing concerns about the safety of flying, a weaker-than-expected economic recovery, and delays resulting both from tighter security and fewer flights led to a passenger traffic year-over-year decline of approximately 12% among the nine major U.S. airlines in the first three quarters of 2002.

Major airlines, many of which deferred or cancelled new aircraft deliveries, pared down flight schedules, and furloughed employees in the wake of 9/11, have been slow to increase capacity to previous levels. Some majors have permanently retired up to 5% of their total capacity, mostly large, older, gas-guzzling planes such as DC-10s and 727s. And, while analysts and airline finan-cial officers agree that retiring inefficient aircraft is a positive step toward profitability in an in-dustry that had suffered from overcapacity, a great deal of that capacity is being replaced by low-fare startups, most of which are still growing, and by small-jet regional carriers. For example, New York?based JetBlue Airways, while still small (500 million revenue passenger miles in April 2002, about 10% of what Continental carried in the same period), has won over a signifi-cant number of business travelers on the long-haul routes that have been the province of big, full-service carriers for years. JetBlue is strongly capitalized and well run, and analysts predict that it can grow at an aggressive 25% per year for the next five years by taking market share from the majors. Similarly, both Frontier Airlines and American Trans Air have made traffic gains at the expense of United Airlines in Denver and other western cities.

The airline industry is highly competitive in terms of fares, frequent flier benefits, routes, and service. Profit levels in the industry are highly sensitive to changes in operating and capital costs and the extent to which competitors attempt to match each other?s fares and services, as well as to general economic trends. Energy prices continue to be unpredictable: Favorable prices in the first quarter of 2002 were followed by sharp increases in April and May. The airlines have racked up higher costs for the security tax assessed on tickets; for the monthly security fees paid to the Department of Transportation (DOT); for a war-risk insurance premium; for implementing federally mandated directives such as stronger cockpit doors; and for the first class seats dedicat-ed to federal air marshals. Recently testifying before a Congressional committee, airline execu-tives noted that if the United States does strike Iraq, the results will be disastrous for the industry because travel, particularly international travel, will fall off sharply at the same time that oil pric-es surge.

Of increasing concern to carriers is the number of business travelers who are practicing what one industry analyst calls ?Airline Avoidance.? Poor service and complex pricing, further exacerbat-ed by arcane rules, regulations, and restrictions on reservation changes, have created an envi-ronment in which companies and individuals are purchasing planes, purchasing fractional owner-ship in planes, or choosing to drive. So many travelers are choosing the latter that Delta Air Lines (DAL) launched a fare sale at the end of March 2002 specifically to provide additional customer incentive to fly rather than drive. The short-haul market is crucial to profitability for full-service carriers because, in general, travelers pay more per mile to fly short trips.

Increasing numbers of travelers are using web sites to book airline tickets, hotel rooms, and car rentals. According to the Internet analysis group Jupiter Media Metrix, consumers were expected to spend about $36.8 billion on travel sites in 2004, up from $24 billion in 2001. Concerned about prices and practices of online travel services, Congress created a nine-member commission to investigate the pricing, practices, and exclusive marketing agreements of various airline and independent sites.

The industry is subject to regulation by a number of federal, state, and local departments and agencies. The DOT has regulatory jurisdiction over passenger airlines, with the FAA regulating aircraft maintenance and operations, including equipment, ground facilities, licensing, and com-munications. The Aviation and Transportation Security Act of 2001 established a new Transpor-tation Security Administration (within the DOT) with responsibility for aviation security func-tions including passenger and baggage screening.