503 words

Apple's advertising and public relations strategy for the iVision

The advertising plan for the iVision will be media-heavy and emphasize creativity. The iVision represents a new definition of what a media center can be -- CPU monitor, Internet browser, and manager of all household electronics -- and this is what we want to reflect in the advertising campaign.

~3 min read

View paper →

562 words

Dean Foods Company's competitive position in dairy and soy industries

Dean Foods is in a challenging industry. The company is focused on the sale of milk and dairy products, soy milk and tofu. The five forces analysis will help to explain why the industry environment is so challenging.

~3 min read

View paper →

572 words

Sarbanes-Oxley Act's impact on business internal controls

The impacts of the Sarbanes-Oxley Act (SOX) of 2002 on the internal controls of businesses that are publically traded on U.S.-based stock exchanges continue to be costly, significant and strategic in their impact.

~3 min read

View paper →

601 words

The George Eastman House and Art Institute of Chicago photography exhibitions

The George Eastman House International Museum of Photography & Film in Rochester, New York holds its place in visual history with the exhibition of photographs.

~4 min read

View paper →

928 words

Aerosol chemical mediators in human cellular communication

The most fascinating work currently are those that deal with chemical mediators that scientists have been able to put in aerosol form such as oxytocin, 'chocolate amphetamine' phenylethylamine and the central chemical mediator, dopamine.

~5 min read

View paper →

903 words

Struggle and suffering in "The Death of Ivan Ilych" and "The Murders in the Rue Morgue"

Struggle comes to us in many ways. While the word struggle is often associated with negative connotation, we should not forget to realize that struggle is the force which brings forth many good things.

~5 min read

View paper →

502 words

Enterprise software solutions for mining operations and exploration companies

Each mining or exploration project, as it progresses from exploration and evaluation to development and finally to production, is unique and significantly different from any other.

~3 min read

View paper →

521 words

Binocular vision and synaptic competition in neural development

One of the most significant achievements made in the evolution of certain mammals is binocular vision, which allows for much greater precision, depth perception, and non-movement-based differentiation of objects when compared to monocular vision (Howard & Rogers, 1995).

~3 min read

View paper →

530 words

The role of calcium ions in presynaptic neurotransmission

Calcium channels and calcium ions, due largely to the significant positive charge of calcium ions (Ca++), have been demonstrated by empirical evidence that began mounting decades ago to be highly important in neurotransmission at the chemical synapses (Katz & Miledi, 1968; Dodge & Rahamimoff, 1967;…

~3 min read

View paper →

616 words

Sociological imagination and its significance in society

Sociological imagination is the capability to see beyond one's own daily life the reason for everyday successes and failures.

~4 min read

View paper →