1,001 words

Isolation and rejection in Mary Shelley's Frankenstein

How often does a person attribute characteristics to another based upon their appearance? An overweight person is thought to be a glutton or lazy. A homeless person begging for money is considered a drunk or a drug addict.

~6 min read

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1,521 words

Type 2 diabetes: causes, prevalence, and management strategies

The issue of diabetes and particularly type 2 diabetes has reached alarming proportions in many developed societies today. As one study notes; "…approximately 4,110 people are diagnosed every day with diabetes.

~8 min read

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1,173 words

Smucker's differentiated strategy and growth through acquisition

Using Porter's generic strategies, Smuckers has a differentiated strategy. The company sells to the mass market, utilizing national distribution networks and a wide variety of retail channels. Smuckers also seeks to charge premium prices for their products, in particular when compared to generics.

~6 min read

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1,225 words

Affirmative action's effects on employee selection, recruitment, and retention

The modern industrial society we know today is very different from hundreds of years ago where the majority of individuals worked for themselves on a farm, as a baker or in some other self-employment capacity. Once people begin to labor for others, that's when problems began.

~7 min read

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1,906 words

Comcast's multi-channel advertising strategy for customer acquisition

Comcast's advertising campaign should be done with several objectives in mind. The first is to attract new users. The company operates in an intensely competitive industry. Customers have the ability to switch providers, but in most markets the competition is oligopolistic in nature.

~10 min read

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1,692 words

The American Counseling Association code and multicultural ethical decision-making

Following ethical procedures ensures the proper professional treatment of consultations and counseling sessions, as well as interactions within the professional community. The counselor's integrity is at stake for private practice and for research.

~9 min read

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2,175 words

Love and duty in Chikamatsu's Tokugawa plays

Azuma, the courtesan, comes to deliver a letter. A razor blade hides in the paper. Her love, Yojibei, a married man, sits in house arrest for a violent crime he did not commit. His wife, Okiku, consoles him. She knows that "without money, his life is doomed" (Chikamatsu, 152).

~11 min read

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1,699 words

Douglass North's lecture on economic development and market dynamics

North's lecture to the memory of Alfred Nobel touches on many different and equally important concepts in the study of economics. Many of them are concepts which are just being identified, and as a process, represent the next step in the evolution of economics as a field.

~9 min read

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2,467 words

Insider trading regulation in European securities law

Insider trading is one of the aspects that have been surrounded by a lot of controversy with regard to securities regulation, which even includes the law and economics community.

~13 min read

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2,226 words

Applying the Purnell Model to Mexican-American healthcare competence

The book the Spirit Catches You and You Fall Down describes the healthcare travesty of a hospital not knowing enough about the culture of its patients.

~12 min read

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