1,076 words

Costco's customer loyalty strategies and franchise distribution expansion

Besides being one of the leading U.S. retail stores, Costco has won the hearts of many customers. As a customer, I have maintained my loyalty to this retailer, thanks to their small, surprise gifts that often remind me to visit the store in a delighted manner.

~6 min read

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3,618 words

Samsung's market expansion strategies in Egypt and China

Samsung Electronics comprises 150 worldwide subsidiaries, which include nine regional production and sales headquarters, each in the divisions of Information Technology & Mobile Communications and Consumer Electronics, and five in its Device Solutions division.

~19 min read

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3,813 words

The Right Food Company's market entry strategy into Guangzhou, China

This report is based on the study carried out on The Right Food Company, based in Australia. The paper studies and analyses the company's entry strategy into Guangzhou, China. I have prepared this report as part of the company's expansion plan into the Chinese market.

~20 min read

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1,573 words

The Volkswagen diesel emissions scandal and organizational failures

The main problem mentioned in the Volkswagen scandal is the admission that approximately 11 million of its manufactured vehicles were fitted with software aimed to obfuscate emission tests.

~8 min read

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1,377 words

Clinical assessment of Parkinson's disease using the UPDRS scale

Parkinson's disease impacts the human brain's dopamine-secreting nerve cells. Its symptoms include tremors, gait and speech modifications and muscle rigidity. The disease has no permanent cure; a patient of Parkinson's disease can only take treatment to alleviate his/her symptoms (WebMD, 2017).

~7 min read

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2,607 words

Geospatial intelligence and commander visualization in Hurricane Katrina response

The American federal government's response operation in the aftermath of the 2005 disaster, Hurricane Katrina, establishes a crucial military necessity of improving the nation's evaluation, decision-making, and response processes.

~14 min read

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1,575 words

Nurse burnout and nosocomial infection rates in intensive care units

Nurse burnout is a common occurrence. This can exacerbate an ongoing problem that is seen in hospitals, nosocomial infections. Nosocomial infections remain prevalent for patients with extended hospital stays like those in intensive care units.

~8 min read

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1,587 words

McDonald's corporate rebranding strategy and brand equity restoration

Perceived quality, brand loyalty, brand awareness and brand associations are all widely used concepts and therefore they are applied in this study.

~8 min read

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3,838 words

Amazon Web Services expansion: PEST analysis of Russia and Mexico

Amazon Web Services’ Expansion to Russia and Mexico Executive Summary While globalization has posed numerous potential opportunities and threats in the international business arena, many of these opportunities and threats are specific to individual countries (Zhuplev, 2016).

~20 min read

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958 words

Stigma against former inmates and barriers to community reintegration

For some prisoners, their sentences do not end. Even after being released, they are followed around by the specter of suspicion, fear, and prejudice. Stigma against former offenders, even non-violent ones, can stymie even the most ambitious, optimistic, and hard-working reformed criminal.

~5 min read

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