Term Paper Undergraduate 1,623 words

Decision Matrix Analysis for Hanna's Hats Business Strategy

This paper applies unweighted and weighted decision matrices to evaluate four business alternatives for Hanna's Hats and recommends online selling with family deals.

Business

~9 min read

View paper →

Term Paper Undergraduate 2,494 words

Garne Ukraine Apparel US Market Expansion Strategy

Explores how Ukrainian clothing brand Garne can enter the US market through SWOT analysis, Amazon sales strategy, social media promotion, and competitive pricing.

Marketing

~13 min read

View paper →

Term Paper Undergraduate 1,833 words

RFID Implementation in Walmart's Supply Chain Management

Explores how RFID technology improves Walmart's inventory management, reduces shrinkage, tracks perishables, and integrates with ERP systems for supply chain gains.

Business

~10 min read

View paper →

Term Paper Undergraduate 1,978 words

Redwoods Group Insurance Marketing Plan for Summer Camps

A sustainable marketing plan for Redwoods Group using the AIDA+ model to promote summer camp insurance to YMCAs and non-profit organizations.

Marketing

~10 min read

View paper →

Term Paper Undergraduate 2,262 words

MXQ Lifewater Marketing Strategy and Launch Plan

Explore MXQ Lifewater's full marketing plan: nano-sphere technology, target market analysis, digital strategy, $250K budget breakdown, and 5-year sales forecast.

Marketing

~12 min read

View paper →

Term Paper Undergraduate 2,511 words

Federal Budget FY2019: Spending Priorities and Budget Process

Analyzes the FY2019 federal budget, Trump's budget message, mandatory vs. discretionary spending, and key public budgeting theories and course materials.

Government

~13 min read

View paper →

Term Paper Undergraduate 1,532 words

Mom Spa Business Plan: Marketing Strategy & SWOT

A complete business plan for Mom Spa, a childcare-integrated spa for mothers, covering SWOT analysis, market segmentation, targeting, and the 4Ps of marketing.

Business

~8 min read

View paper →

Term Paper Undergraduate 1,373 words

Technology and Management Plan for a Smoothie Startup

A business plan covering software, hardware, telecom, staffing, management hierarchy, social responsibility, and environmental strategy for a smoothie company.

Business

~7 min read

View paper →

Term Paper Undergraduate 2,801 words

Marketing Plan for iPad Keyboard and Case Combo by ZAGG

A complete marketing plan for ZAGG Inc.'s iPad keyboard and case combo, covering SWOT analysis, Porter's Five Forces, strategy, financial projections, and implementation.

Marketing

~15 min read

View paper →

Term Paper Undergraduate 2,450 words

Alabama Outdoor Adventure Center: Tourism Marketing Plan

A tourism marketing plan for the Alabama Outdoor Adventure Center, proposing a paratransit road tour service for visitors with disabilities at Horseshoe Bend.

Marketing

~13 min read

View paper →