2,603 words

Tourism marketing's role in sustainable development and growth

In recent years, the comprehensive atmosphere of tourism has undergone extensive changes worldwide in comparison to tourism during decades of the past. The traditional face of tourism has been exposed to numerous acts of terrorism, and even more recently, historical natural disasters.

~14 min read

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2,627 words

Interactive marketing's role in facilitating the purchase decision process

In the Age of Information, the need to grab and hold a potential customer's attention on a company's Web site has assumed more importance than ever.

~14 min read

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4,206 words

Best Buy's e-commerce strategy using Porter's Five Forces Model

Best Buy continues to lead all retailers in their use of the Internet for attracting, selling, and serving their customers. The intent of this paper is to critically evaluate the e-business strategy of Best Buy and provide recommendations for its improvement in the future.

~22 min read

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2,720 words

Business requirements analysis for Long Beach Mortgage's broker front office tool

The intent of this paper is to provide both the Business Requirements Analysis and use cases regarding the Broker Front Office Tool (BFOT) for Long Beach Mortgage.

~14 min read

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4,827 words

International institutions and regulating the contemporary global economy

International institutions are no longer effective in regulating the contemporary international economy The processes that are driving globalization today are certainly not new, but they have become some incredibly accelerated and dynamic that many of the mechanisms that have evolved over the years…

~25 min read

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3,647 words

Disney's global expansion and cultural adaptation challenges

Recent history has seen significant strides in globalization. Whereas the other side of the world seemed like the other side of the universe at one time, it is now only a click of the mouse away. As the world continues its globalization efforts the business world has begun to expand as well.

~19 min read

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2,898 words

Buddhism, Hinduism, and Taoism among African-American males

Comparative Analysis of Buddhism, Hinduism and Taoism in the Context of Other Major World Religions and of the African-American Race

~15 min read

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3,916 words

American media portrayal of Islam and terrorism after 9/11

AMERICAN MEDIA REPRESENTATION of ISLAM & TERRORISM POST-9-11 in AMERICA: ARE THEY the ONE and the SAME?

~20 min read

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3,153 words

Limitations and expectations in southwest Georgia's employee wellness programs

Health and Wellness Program examines the hypothesis: Although employees' health and productivity in public agencies in the southwest Georgia region are reported to be regularly enhanced by the impact of Health and Wellness Programs, limitations and delimitations are frequently overlooked or…

~16 min read

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2,653 words

Change management strategies for Long Beach Mortgage's IT initiatives

The greatest challenge for the majority of it initiatives is to survive the change management process and emerge with sustainable and strong go-to-market strategies that support a company's core business.

~14 min read

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