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Sentimental versus modernist techniques in African-American social activist fiction

Sentimental vs. Realistic Techniques: Modern African-American Questions Addressed in Contemporary and 19th Century American Fiction

~9 min read

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2,466 words

Electronic health records implementation and the Epic platform

Introduction An electronic health record (EHR) is a person's authentic health record that is shared among various agencies and offices (Hasanain, 2014).

~13 min read

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Essay Undergraduate 1,212 words

Visual Communication and Persuasion: Book Cover Analysis

Explore how visual and verbal communication work together to persuade audiences. Analyzes Oogy's book cover design and emotional impact.

Communications

~7 min read

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Intersectionality, Feminism, and Media Representation of Women

Explores how intersectionality theory explains feminist consciousness in Asian-American and Black women, and how media perpetuates stereotypes across generations of film and television.

Social Issues

~9 min read

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Essay Undergraduate 1,349 words

Marketing Plan for a University Using the 4Ps Framework

Explores how a state university applies the 4Ps marketing mix—product, place, promotion, and price—plus people and processes to attract diverse students.

Marketing

~7 min read

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Essay Undergraduate 1,127 words

B2B vs B2C Marketing Strategies: Key Differences

Explores B2B and B2C marketing differences using Mercedes-Benz, Intel, and AMD as case studies, covering slogans, audience targeting, and new product strategies.

Marketing

~6 min read

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Essay Undergraduate 2,049 words

Tobacco Advertising Icons: Marlboro Man and Joe Camel

Examines how Philip Morris and R.J. Reynolds used the Marlboro Man and Joe Camel to target youth through embedded advertising and product placement.

Marketing

~11 min read

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Essay Undergraduate 1,062 words

Visual Culture, Representation, and the Power of Signs

Explore how visual culture uses signs, icons, and symbols as representations that shape meaning covertly in art, media, marketing, and politics.

Arts

~6 min read

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Essay Undergraduate 1,816 words

Walter Fisher's Narrative Paradigm Theory Explained

An overview of Walter Fisher's Narrative Paradigm Theory, its contrast with the rational world paradigm, scholarly critiques, and directions for future research.

Communications

~10 min read

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Essay Undergraduate 1,691 words

Merchants of Doubt vs. Living in Denial: Climate Denial Compared

A comparative analysis of Oreskes & Conway's Merchants of Doubt and Norgaard's Living in Denial, exploring the causes of climate change denial.

Environment

~9 min read

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