680 words

Public relations strategy for family-owned funeral homes

Death is a reality all human beings face. The industry of death care is therefore in the dubiously fortunate position of always being in business. This does not however mean that marketing and public relations are not important.

~4 min read

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519 words

Hard Rock Cafe's operations management and quality strategy

Hard Rock leads its operations with quality management that starts at the top and flows through the processes to the end product (10 Operation management decisions, n.d.). Management insists on the highest standards of quality in every aspect of the business.

~3 min read

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684 words

Norton Lilly's growth strategy using the Balanced Scorecard approach

Norton Lilly: "Do not push for more top-line growth through sales but push growth by providing high quality service at a fair price, winning business slowly and sustainably."

~4 min read

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955 words

Rapid Cash Store's revenue loss and competitive strategy solutions

The key issue in this case study is loss of revenue by the Rapid Cash Store which can lead to the company going out of business.

~5 min read

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688 words

Information services security and usefulness in schools

Information services, often shortened to IS or MIS, has become more and more of an integral part of daily life in the United States since the major emergence of the internet in the 1990's. This has been true across the board including in the consumer, business and government paradigms.

~4 min read

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651 words

Corruption and rationalization in the Siemens bribery scandal

One of the main factors that sheds light on the high level of corruption at Siemens is that from the outset, bribing officials was acceptable and considered as an expense within the business.

~4 min read

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607 words

Public property disposition and urban development in DC Council hearing

This meeting was classified as a public hearing, headed by Councilmember Kenyan R. McDuffie and the Committee on Business and Economic Development on March 5, 2018.

~4 min read

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953 words

Corporate culture's impact on customer relations and social responsibility

Corporate culture refers to the shared values, attitudes, standards, and beliefs that characterize members of an organization and define its nature. Corporate culture is rooted in an organization's goals, strategies, structure, and approaches to labor. (Small business encyclopedia, n.d.)

~5 min read

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849 words

Is Google making us stupid? Internet search and academic integrity

IS GOOGLE MAKING U.S. STUPID? The Internet and the other inventions of the digital age have revolutionized modern life. To a large extent, those changes have been extremely beneficial because they streamline communications and many business applications.

~5 min read

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975 words

Strategic marketing plan for athletic footwear companies

Our mission will be to create innovation and inspiration to each athlete on the planet. Looking at this mission statement, we seek to be an organization that surpasses all others in the athletic business.

~5 min read

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