779 words

Structured poetry and ambivalence in Dylan Thomas' villanelle form

structured poems such as William Wordsworth's 'The World is Too Much with Us,' or Dylan Thomas' 'Do Not Go Gentle Into That Good Night,' do not adequately address the concept of ambivalence."

~4 min read

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805 words

Logos, pathos, and ethos in contemporary advertising

Very few advertisements deploy only one type of appeal when attempting to solicit the attention of consumers. In the contemporary, media-saturated environment where ads must fight for consumer attention in print and on the television screen, purely logical advertisements seem to be in short supply.

~5 min read

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544 words

How friends describe me: opinionated, resilient, and driven

Do you agree or disagree? Why/Why not? If you want a friend who will tell you that the sun is shining when the sky is dark, do not solicit my opinion. If you want a friend who always agrees with you, whether you are right or wrong, I am not your ideal confidant.

~3 min read

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330 words

DVR technology's unexpected benefits for television advertising and ratings

DVR, Once TV's Mortal Foe, Helps Ratings" by Bill Carter (2009) concerns the effects of the digital video recorder (DVR) upon advertising ratings and the popularity of otherwise somewhat mediocre shows.

~2 min read

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591 words

The 2007 IPCC report on climate change causes and evidence

According to the 2007 IPCC Status Report on Climate Change, there is no doubt that climate change is occurring.

~3 min read

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431 words

Marketing strategies in Common Ground Center and University of Kentucky fundraising brochures

Although it might seem more like an inspirational, rather than a promotional brochure, the Common Ground Center skillfully uses the psychology of marketing and advertising to solicit funding.

~3 min read

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641 words

Six sources of managerial power and influence tactics

CEO of a company has six major sources of power. The first five are defined by French and Raven (1959) and the last in the list is provided by Montana and Charnov (2008).

~4 min read

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365 words

Formatting worksheets and presentations for audience comprehension

Why spend so much time with styles and formats and creating borders? Does it make worksheets and workbooks easier to read and follow, or just clutter them up with unnecessary fluff?

~2 min read

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566 words

Browning's analysis of Reserve Police Battalion 101 and the Holocaust

Ordinary Men: Reserve Police Battalion 101 and the Final Solution, Christopher R.

~3 min read

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680 words

Critical reviews of Michael Moore's documentary film Sicko

In this series of reviews of Michael Moore's newest film Sicko, authors express their various opinions about Michael Moore's film and the arguments that he makes.

~4 min read

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