1,466 words

Viral marketing and integrated communications strategies at Nordstrom and Vans

The communications process of viral marketing is represented by developing and spreading promotions like videos, interactive games, ebooks, images, or text messages through social networks like Youtube, Facebook, or MySpace, or by word of mouth.

~8 min read

View paper →

847 words

Green Mountain Resort's high turnover problem and organizational change perspectives

Which of the six change images discussed in the chapter can be identified in the assumptions about changing turnover that were held by: Gunter? The hospitality literature? The consultant?

~5 min read

View paper →

1,356 words

Douglas Patrick McCollum's self-taught sculpture practice and artistic journey

Douglas Patrick McCollum is an artist who lives and works with passion, and his initial inspirations sometimes turn into much more than even he imagined. On March 8, 2010, one of McCollum's works, a bust of the college's namesake, Andreas Vesalius, was put on display.

~7 min read

View paper →

696 words

Revenue recognition for SolvGen and Careway acquisitions

Over the last several years, globalization has been having profound impact upon how various revenues are being accounted for. This is because there has been a concentrated effort, to create a universal accounting standard that can be utilized around the world.

~4 min read

View paper →

629 words

The importance of self-knowledge in shaping personal identity and choices

Though many may find themselves at a crossroads at some point in their lives, knowing what one wants and what they are able to accomplish may help to inspire and influence the decisions in their lives.

~4 min read

View paper →

1,019 words

Taxing global warming as a solution to climate change

You might begin this with an informal response to surface what you think about it, which can lead to an initial argument position.

~6 min read

View paper →

728 words

Joe's classroom accountability: strategies for student engagement and achievement

After reviewing the case involving Joe, I think that the best recommendation that should be used for Joe is to let him participate with his class in this set of lessons and miss half of his tutoring sessions for a week.

~4 min read

View paper →

1,310 words

Howard Clinebell's pastoral counseling framework for church ministry

Pastoral Care and Counseling by Dr. Howard Clinebell. Specifically it will contain a reactive summary on the book. This book is must reading for anyone interested in becoming a pastor even though it is relatively old from a publishing standpoint.

~7 min read

View paper →

480 words

Betty Friedan's feminine mystique in 1960s Electrolux advertising

It perfectly exemplifies the ideas outlined by Betty Friedan in the Feminine Mystique (1963).

~3 min read

View paper →

1,962 words

The Catholic Church's response to Nazi anti-Semitism and the Holocaust

Catholic Church standing as one of the most influential institutions in Europe during the first half of the twentieth century, it seems natural for its position toward Nazi anti-Semitism to have had a particular importance for affairs on the continent at the time.

~10 min read

View paper →