2,741 words

Steve Warshak and Berkeley Premium Nutraceuticals' fraudulent supplement marketing

Berkeley Premium Nutraceuticals, Inc. There are three main things that a business needs to remember in order to stay out of trouble. First, always tell the truth about the products that you are selling, never cheat your customers out of money and don't be greedy.

~14 min read

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1,980 words

Marketing discipline re-institutionalization for Generation Z consumers

Business Marketing: Reading CritiqueAnswering 1BFor Re-Institutionalizing the Marketing Discipline in Era VThe new question that could be raised for this article is whether the marketing discipline’s major predicaments could still be followed like a hard and fast rule for the new generations,…

~10 min read

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1,002 words

Obama and McCain's contrasting positions on abortion rights

One ethical issue that separates Barack Obama and John McCain is the matter of abortion. This is probably one of the most divisive ethical and political issues in the country. Some votes feel so strongly about the pro-life pro-choice matter that they will vote solely on this issue.

~6 min read

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630 words

Balancing autonomy and nutrition in food insecurity interventions

The ethical challenge in alleviating food security is balancing the principles of choice and autonomy with the need to ensure that people consume healthy, nutritious foods.

~4 min read

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1,331 words

CEO negligence and the 2008 financial crisis at major banks

The unquestionable ethical conducts within the corporate circle had been the major factor that led to 2008/2009 financial crisis.

~7 min read

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1,217 words

Strategic decision-making for Kava's economic development and transformation

Hi -- I added in their core business in italics in this edition. Thx! In defining a strategic plan for the development of Kava, Nik and his management team must determine how the innate strengths of the island nation can be capitalized on to create a sustainable business model while also creating…

~7 min read

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1,097 words

Server-based architecture for enterprise payroll systems

Business is becoming more global in nature. The internet and technology have expanded boundaries far beyond their geographical limits. As such, business must adapt to these changes by realigning processes in a manner that increases productivity while minimizing error.

~6 min read

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2,009 words

Applicant management information system for Company X consulting firm

Company X is a consulting firm whose business and services involve hiring and deployment of IT professionals to clients. Basically, company X assists clients to find applicants who may fit their employment needs.

~11 min read

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957 words

Cipollone v. Liggett Group and federal supremacy in tobacco marketing law

The 1988 and later 1992 Supreme Court decision in Cipollone v. Liggett Group, Inc. illustrates the functions and role of law in business and public health.

~5 min read

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2,143 words

Starbucks' differentiation strategy and Third Place experience

Analyze the business-level strategies for the corporation you chose to determine the business-level strategy you think is most important to the long-term success of the firm and whether or not you judge this to be a good choice. Justify your opinion.

~11 min read

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