Term Paper Undergraduate 2,932 words

Coca-Cola Company Analysis: Strategy, Finance & SWOT

A comprehensive company analysis of Coca-Cola covering its history, business strategy, financial ratios, SWOT analysis, and long-term recommendations.

Business

~15 min read

View paper →

Term Paper Undergraduate 3,186 words

Marketing Audit: US Navy Recruiting District Los Angeles

A full marketing audit of the US Navy Recruiting District Los Angeles covering products, distribution, sales force, advertising, and pricing strategy.

Marketing

~16 min read

View paper →

Term Paper Undergraduate 3,960 words

Improving Bank Loan Processing Through Operations Management

Analyzes how Community Bank of Perth can improve home loan refinancing through CRM, automation, workforce optimization, and better back-office operations management.

Business

~20 min read

View paper →

Term Paper Undergraduate 1,604 words

Verizon Wireless Multi-Department SWOT Analysis

A multi-department SWOT analysis of Verizon Wireless covering operations, MIS, human resources, and R&D strengths, weaknesses, and competitive outlook.

Business

~9 min read

View paper →

Term Paper Undergraduate 2,663 words

Firenze Tablet PC Marketing Plan: Strategy & Analysis

A comprehensive marketing plan for the Firenze Tablet PC covering SWOT analysis, branding, pricing, distribution, IMC, and target market strategy.

Marketing

~14 min read

View paper →

Term Paper Undergraduate 1,853 words

Eastman Kodak Marketing Strategy Plan Analysis

A marketing strategy analysis of Eastman Kodak covering internal, customer, competitive, market, and environmental factors during its digital transition era.

Marketing

~10 min read

View paper →

Term Paper Undergraduate 5,680 words

Emirates Airlines Market Analysis: Strategy and Marketing Mix

Comprehensive market analysis of Emirates Airlines covering PESTLE, Porter's Five Forces, SWOT, segmentation, BCG Matrix, and the 7Ps marketing mix.

Marketing

~29 min read

View paper →

Term Paper Undergraduate 1,316 words

Tim's Coffee Shoppe Business Analysis and Strategy Plan

A full business analysis of Tim's Coffee Shoppe covering HR, marketing, financials, regulations, and strategic recommendations for growth.

Business

~7 min read

View paper →

Term Paper Undergraduate 1,374 words

Costco Internal Assessment: Strategy and Financial Analysis

An internal assessment of Costco covering its business model, core competencies, low-cost strategy, and key financial ratios from 2016 to 2018.

Business

~7 min read

View paper →

Term Paper Undergraduate 1,964 words

Managing Intangible Assets in Transnational Manufacturing Operations

Explore the unique challenges of accounting for intangible assets across USA, Mexico, France, and Turkey in multinational manufacturing companies.

Business

~10 min read

View paper →