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Backend IT Business SWOT

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The service I would like my business to primarily provide is backend IT support for companies in need of developing programs, apps, website functionality, security, and so on. The primary vision for this business is to grow into a top-tier backend firm that can boast a long list of satisfied clientele, with whom good working relationships can be maintained over...

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The service I would like my business to primarily provide is backend IT support for companies in need of developing programs, apps, website functionality, security, and so on. The primary vision for this business is to grow into a top-tier backend firm that can boast a long list of satisfied clientele, with whom good working relationships can be maintained over the coming years. As many companies, like Kroger for instance, rely on individual firms to supply backend IT support for long periods of time, this type of work is obtained by establishing firm relationships. The mission of this business is to satisfy clientele so that they want to invest their time and energy in establishing a relationship with my business for years to come.

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Ries, A., Trout, J. (1997). Marketing warfare. New York, NY: McGraw-Hill.

Ries, A., Trout, J. (2009). The 22 Immutable Laws of Marketing. New York, NY:Harper Business.

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