Business English communication and professional writing

Business Letter

/Ms. X

CEO and Founder of Poppa John's Pizza

Re: beginning my own franchised food business

Dear Mr. John Schnatter, CEO and Founder of Pappa John's:

Over the years, I have followed the successful founding of The Pappa John's Pizza franchise with great interest. Of course, I have eaten Pappa John's pizza with great gusto with my friends and family. But even more importantly, I have been inspired by the story of the Pappa John organization. I know the tale of how as just an Indiana high school student, 'Pappa John' Schnatter saw a need for quality, traditional Italian food delivered hot and fresh to the door in his local community, and met the need effectively.

In my own local community, I am attempting to start a food delivery organization that meets a similar need to honor tradition and provide quality fast food to local consumers.

I would like to start my own fried chicken delivery service. I believe this is an unmet need in my area. In my location, most chicken establishments such as Kentucky Fried Chicken do not deliver food or, like McDonald's do not specialize in chicken, or are local establishments that merely cater to the fast-food interests of teenagers, rather than provide the quality fried Southern chicken that consumers really crave and wish to eat as a family, at home.

I have several questions pertinent to the food business. First of all, does Pappa John's have any advice in cutting costs regarding a food budget? Pappa John's offers so much variety as well as quality. In my organization I would not simply like to deliver chicken, but entire family meals reminiscent of the Southern United States, including corn bread, biscuits, greens, and sweet potatoes. How does Pappa John's balance the need between freshness, variety, and the bottom line? Also, what is the Pappa John policy in terms of selecting drivers with good records, who will transport the food with speed?