Business Problems That You See

¶ … business problems that you see at Club IT.,part two. Club IT has clearly established itself as one of the forward looking, e-commerce companies and its most important challenge is to keep up with this trend.

Its group of consumers are not only characterized by the fact that they are constantly up-to-date with all new developments in terms of business technologies (as we have seen from the notes made, they are net generation and millennials, characterized by the incorporation of technology in all or most of their activities, both business/work related and leisure), but also by the fact that they will continue to keep requiring the appearance and development of new instruments that can help them in their every day life by making their activities faster and simpler.

In this sense, one of the problems that Club IT faces is actually both an opportunity and a challenge: keeping track of new requirements that the current or potential group of consumers might have. In order to deal with this problem, the best solution is the incorporation of a CRM solution that will help improve customer satisfaction by learning what the customers need and require and how to make their life easier.

The solution does not necessarily need to be very complex, in the sense that it will not need to incorporate strategic planning or process management, but rather a CRM package that will gather the relevant data from customers in terms of their satisfaction with the products offered and offer some degree of interpretation for this data. With this problem, one can identify an additional one with Club IT: the resources that can support a translation to an e-commerce-based business.

Indeed, if we consider the fact that Club IT is used to selling tickets by phone or in person, we may assume the fact that, apart from the upper management, it is less probable that the personnel is sufficiently specialized to tackle a new, more technologically challenging approach. Due to the potential lack of personnel with IT skills, it is probably best to implement an entire ERP solution. Again, keeping in line with the size of the business, this does not need to be a very complex one.

It will, however, be helpful in dealing with some of the human resources challenges that may arise in the process of developing and expanding the company. For this last matter, it is important to note the fact that some of the opportunities that may arise, such as the B2B segment or simply opening a website where the tickets can be sold, will also mean an increase in personnel, which will make the use of an ERP solution even more important.

Further more, developing and expanding will also mean that the supply chain will be much more complex. In.