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DQ -1. My job in the Army has a high level of skill variety, ranging from combat to communications to a variety of technical tasks. The task identity is also high. Not only do I contribute significant work to the task but as a team I work directly on projects to tremendous importance. I feel that my job is meaningful because it has a high impact on others. As a soldier in the Army, I support the needs of all Americans, which has powerful meaning for me. I also receive strong feedback, both from my superiors and fellow soldiers, but from the general public as well and this is a strong positive force for me in my position. One thing my job lacks is autonomy. As a general rule, the job has only limited freedom and very little discretion with regards to scheduling. For all but the simplest tasks, my schedule is set by my superiors. However, given the other strong benefits there is little that I would do to make the job more motivating. One change I may potentially make is that I would find more creative and interesting tasks with which to fill down time. Because time is regimented, sometimes that time is spent on relatively tedious tasks. Ideally, this would be avoided.

DQ -2. My chosen organization is Starbucks. At the strategic level, the company has chosen to move aggressively into international markets as a means to achieve growth in the future. At the functional level, the company chooses from which suppliers to acquire their beans. The strategic level plan requires an investment of hundreds of millions of dollars, spread out over the course of several years. The decision is made at the highest levels of the organization. There is a high level of risk associated with this strategy and if it fails the company could be compromised; conversely the profit potential is high enough to fuel strong profits for the entire company. The functional level decision is made at lower levels -- the head of the purchasing department. The decision has a relatively low cost and low risk. It can easily be reversed if any problems arise. At its most successful, this strategy is unlikely to yield a very high level of profit, but it could provide a short-term profit boost at best.

DQ -- 3. Globalization has affected the fast food industry. Whereas early fast food growth was confined to domestic markets, today's fast food marketers operate in multiple countries and the largest ones are global in nature. The change came about as firms sought to achieve high levels of growth even when domestic markets became saturated. These companies began to grow slowly into Western markets, but have since targeted growth in developing nations. Fast food chains from developing nations are now beginning to target international growth of their own. Thus far, the industry has managed this shift successfully, and many firms have successfully built their international businesses. There remain some challenges, particularly with respect to competition in the new markets, expansion into tertiary markets such as Africa and the ability to continue to generate strong profits once even the secondary markets have reached saturation.