¶ … Prim & Proper to Provocative
In 1892, Arthur Turnure and Harry McVickar founded Vogue. The magazine was oriented around women's society and fashion and reflected the sensibilities of the time. With women shown in ankle-length dresses, carrying parasols and walking through parks or fields of flowers, Vogue appealed to the higher end of society and maintained the standards expected by consumers. Today, the magazine Turnure and McVickar founded more than a hundred years ago still deals with fashion but would more than likely give its two Victorian-era founders quite a shock. Turnure and McVickar's magazine has become a titillating and provocative periodical that arouses as much as it informs and yet, the magazine has stayed true to its original focus of women's fashion although it has quite a different approach today.
In 1909, Conde Nast, who had just four years earlier gained control of Home Pattern Company, purchased Vogue and built a foundation under the magazine that many credit with its longevity. Nast's vision for his magazines not only increased circulation but helped to develop the concept of niche selling for the magazine industry. With an idea of what the magazine could be, Nast included stories not just about fashion but about politics, the arts and entertainment. With the appeal of the magazine broadened, Nast further enhanced the publication with pictorials of models wearing appealing fashions.
Today,...
The sister magazines of Vogue are all representative of top notch publications in the areas they belong. Each magazine works within its particular niche and does an excellent job of appealing to its target market.
But Vogue has not stopped with simply being the best in its particular category; the magazine has also kept pace with the times. Vogue has an online presence at Style.com which "is the online home to Conde Nast titles Vogue and W, and it now offers a high-end, e-commerce store." ("Connect," 2000) With Vogue's presence in the web-based marketplace, the magazine can offer more goods and services than it could through its print publication. Some of the offerings available on the web version include the latest trends, notoriously catty gossip and a complete catalog of the most recent runway shows. (The site also has a partnership with Neiman Marcus to sell some of its runway picks this holiday season, with a broader array of merchandise available in the new year.) (Stohr, 2001, p. 70)
Vogue has offices located in the most chic and important cities in the United States including New York, Chicago, Detroit, San Francisco and Los Angeles. From these cities, the company runs an incredibly powerful organization that is headed by Sarah Chubb. But Chubb is the head of only…
References
Connect (2000). Adweek, 41, 68. Retrieved on December 10, 2004 from Business Source
Premier database.
Grimes, Suzanne (2004). How Leaders New to Their Jobs View Their Priorities. Folio: The
Magazine for Magazine Management, 33, 74. Retrieved on December 9, 2004 from Business Source Premier database.
Introduction Photography has been accorded a significant place in art theory and history, particularly with respect to the twentieth century development of the avant-garde. One of the major factors that have played a crucial role in the history and development of photography is surrealism. Surrealism in photography has come a long way since the 1920s when photographers started to transform their work from illustrations of the real world to something unreal
Staircase ramps which are comprised of steep and narrow steps that lead up one face of the pyramid were more in use at that time with evidence found at the Sinki, Meidum, Giza, Abu Ghurob, and Lisht pyramids respectively (Heizer). A third ramp variation was the spiral ramp, found in use during the nineteenth dynasty and was, as its name suggests, comprised of a ramp covering all faces of the
They went into a spending frenzy that would carry them though the next decade. They bought houses, started families and settled down to a life of normalcy after a decade of chaos. Illustrations began to return to resemble that of fine are of earlier times. The Invitation. Ben Stahl. Date unknown magazine photo. Al Parker. Date unknown Rise of the Atomic Age (1950-1960) The prosperity that came with the end of the
Photography has been accorded a significant place in art theory and history, particularly with respect to the t h Century development of the avant-garde. One of the major factors that have played a crucial role in the history and development of photography is surrealism. Surrealism in photography has come a long way since the 1920s when photographers started to transform their work from illustrations of the real world to something
Art History Roy Lichtenstein -- Stepping Out is a painting done in oil and magna on canvas by Roy Lichtenstein. (Magna is a plastic painting product made of permanent pigment ground in acrylic resen with solvents and plasticizer. This material mixes with turpentine and mineral spirits and dries rapidly with a mat finish) (www.artlex.com/ArtLex/M.html).Painted in 1978, this work is 85 inches in heighth and 70 inches in width, 218.4 cm by
tomorrow / Bright before us / Like a flame. (Alain Locke, "Enter the New Negro," 1925) From the 1920's Alain Leroy Locke has been known as a prominent figure in the Harlem Renaissance. Through his writings, his actions and his education, Locke worked to educate not only White America, but also the Negro, about the beauty of the Negro heritage. He emphasized the idea that no single culture is more