International Business
Tourist Board of Innsbruck
This is a paper that discusses the tourist board of Innsbruck, Austria. There are five references used for this paper.
The world is filled with a wide variety of countries, each with something unique to offer. It is interesting to explore the duties of the Innsbruck Tourist Board in Austria.
Tourist Board
The Tourist Board in Innsbruck is overseen by Tiscover, which is the "leading destination management system (DMS) providers, operating the world's largest family of destination portals (http://www.tiscover.at/innsbruck)." Tiscover is headquartered in Innsbruck and "provides destination portals for organizations which include the Austrian National Tourist Office (http://www.tiscover.at/innsbruck)."
The main goal of the Austrian National Tourist Office is to make Austria the number one destination in Europe (http://www.austria-tourism.biz/).
The Innsbruck board is instrumental in drawing tourists both in summer for hiking and in the winter for the skiing. The board promotes the Alpine chalets and railroads of the thirteen 'holiday villages' (Chalfant).
It provides tourists with information about the history of Innsbruck, museums, Olympic history, and the Nordkette mountain range (http://www.universiade-innsbruck.org/en/visitor_info/region/innsbruck.html).
The Tourist Board's online site provides information on available ski packages, upcoming exhibits, weather conditions and current news events which affect the area.
Tourist are also able to access information about and purchase tickets for upcoming events (http://www.innsbruck-tourismus.com/).
Conclusion
The Innsbruck Tourist Board is instrumental in drawing tourist to the area. The work it does and the information it provides make it a vital part of Innsbruck's economy.
Works Cited
Chalfant, Anne. Innsbruck offers programs tailor-made for hikers of every ambition. Knight Ridder/Tribune News Service. (2002): 24 June.
Innsbruck. (accessed 19 November, 2003). http://www.innsbruck-tourismus.com/).
Innsbruck. (accessed 19 November, 2003). http://www.universiade-innsbruck.org/en/visitor_info/region/innsbruck.html).
Tiscover. (accessed 19 November, 2003). http://www.tiscover.at/innsbruck).
Welcome to the Austrian National Tourist Board. (accessed 19 November, 2003). http://www.austria-tourism.biz/).
Hong Kong Ocean Park: Advertising and Promotion Plan I brand manager a renown consumer product marketing company responsible Hong Kong Macau markets. Ocean Park has been a well-known brand in Hong Kong since 1977 Ocean Park Hong Kong, 2008. This advertising promotion plan is for the Hong Kong Ocean Park which has three in-park themed hotels. These hotels are named Ocean Hotel, Fisherman's Wharft Hotel and Spa Hotel Frew, 2005. Each hotel has its