¶ … Internet is an excellent venue for locating missing persons, with a much larger viewing audience than traditional outlets like milk cartons. For this reason, local police departments, the FBI, and non-profit organizations maintain Web sites to help identify missing persons or unidentified remains. For example, the National Center for Missing Adults (NCMA) allows users to create profiles for missing persons, including photographs. The Web site also includes profiles of unidentified adults. Moreover, the NCMA Web site allows users to enter their email address for updates. The British missing persons Web site called Missing People uses the same basic concept but adds a separate section specifically for runaways. Missing People includes a strong resources section that offers friends and family members hope. PROJECT MISSING builds upon these concepts, and can become a leading resource for missing persons.
What is the purpose, or purposes, of your Web site?
The purpose of PROJECT MISSING is to help loved ones reunite with missing persons and to help law enforcement solve cases. Visitors can search the site according to parameters like ZIP code and gender. The site serves both as a means to identify unidentified persons or human remains, and as a means for family and law enforcement to obtain leads on missing persons. The site does not limit itself to children, but rather provides a forum for all missing persons regardless of age.
10. How will your site encourage potential customers to spend more time at the site and why is this desirable?
PROJECT MISSING will encourage potential customers to spend more time at the site because of its ease of use and variety of resources available. Ideally, the site will help identify persons and reunite them with loved ones, the ultimate goal of the Web site. In order to accomplish this goal, friends and family members need to keep coming back and checking on the missing person profiles as well as personal messages. Law enforcement will also need to have a good reason to use PROJECT MISSING as opposed to another missing persons Web site.
The site will also encourage customers to spend more time with PROJECT MISSING because of the quality content. Content such as articles and self-help ideas will provide reading material. A wealth of resources that may help locate missing persons will also be provided. Finally, the site will enable communication between law enforcement and family members. The communications can be conducted anonymously, to protect the privacy of site members. Finally, membership will be free but will also come with numerous benefits such as coupons and discounts offered by our sponsors.
11. How will you encourage potential customers to return to your site?
You’re 77% through this paper. Sign up to read the full paper.
Sign Up Now — Instant Access Already a member? Log inAlways verify citation format against your institution’s current style guide requirements.