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Journal of Change Management
Over the last several years, the issue of organizational change has been continually brought to the forefront. Part of the reason for this, is because intense competition from globalization is causing many firms to make adjustments to their business model and the strategies that they are using. On the surface these kinds of transformations are supposed to bringing about tremendous shifts in the operating environment of a corporation. However, the reality is that most of these transformations are ineffective with 70% of them not working. Over the course of time, this will cause the same kinds of attitudes and ideas to be embraced in the workplace. Once this occurs, is when a firm will have trouble making adjustments, which will have an adverse impact on productivity and their bottom line numbers. In the article that was written by Burnes (2011), he is talking about specific tactics that can be used to implement a system that will bring about effective change inside an organization. This is important, because the various ideas are geared towards executives that are seeking to implement these kinds...
(Burnes 2011)
To determine this, the author is looking at specific management systems that can be utilized to achieve these objectives. The way that this is accomplished is through examining the most common assumptions and comparing them with specific systems that have been shown to be effective. The kind of approach that is being used to understand what is happening is Graves' Emergent Cyclical Levels of Existence. This is when you are studying how the external conditions of the firm's operating environment are having an impact on the internal procedures and the way that everyone is interacting with each other. At the heart of this strategy, is to utilize a series of coping techniques that will have an impact on how the individual is seeing the problem and what steps can be taken to deal with these challenges. (Burnes 2011)
The way the material is presented is through looking at primary sources and various case studies. While at the same time, Burnes is using the combination of these elements to understand the different historical trends and the effects of them on…
Bibliography
Burnes, B, 2011, 'Success and Failure In Organizational Change: An Exploration of the Role of Values', Journal of Change Management, vol. 11, no. 2, pp. 133 -- 162.
Harvard Format. http://lgdata.s3-website-us-east-1.amazonaws.com/docs/380/49275/Harvard%20LibGuide%20-%20All%20Examples%20PDF.pdf
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