Although many studies have been performed regarding marketing effectiveness and efficiency, and although some have covered the benefits of cooperative marketing, none were found specific to the unique Farm Credit segment. The research conducted in this paper was designed to fill this void. A statistical sampling was taken, utilizing e-mail surveys, to discover as much as possible about each institution's advertising needs. The research conducted was exploratory in nature, rather

Ayers (2000, p. 4) describes a supply chain as "Life cycle processes supporting physical, information, financial, and knowledge flows for moving products and services from suppliers to end-users." A supply chain can be short, as in the case of a cottage industry, or quite long and complex as in the manufacture, distribution, and sales of automobiles. In fact, the automobile supply chain has its origin in the mining of the

spam has a rather innocuous and interesting background. The name comes from the Monty Python comedy sketch in which a group of Vikings in a restaurant start singing "Spam, spam, spam, spam, lovely spam! Wonderful spam!" They annoy the waiter who tells them to shut up. The interpretation of the 'action' rather than the meaning of the word itself refers to a repetitive act that annoys. In terms of

Good researchers tend to pull methods out of a tool kit as they are needed" (2006, p. 54). Notwithstanding these criticisms and constraints, though, most social researchers seem to agree that classification by some type of research paradigm is a useful approach based on the need to determine which approach is best suited for a given research enterprise. In this regard, Corby concludes that, "The contested nature of research

Spotlighting Samplings 4 Qualitative Research Research Choices 6 the Phenomenology Method The Ethnography Method DEPTH Four Qualitative Approach Comparison Strengths and Critiques of Case Studies "A research design indicates the full research process from conceptualization of the research problem, generation of data, analysis and interpretation of findings, and dissemination of results" (Magilvy & Thomas, 2009, What and Why… Section, ¶ 4). The Question of Interest What type of research design should the researcher use? To answer the study's critical research

Market Orientation of Medical Diagnostic Units Dissertation for Master of Health Administration i. Introduction ii. Objectives iii. Description iv Administrative Internship v. Scope and Approach vi. Growth vii. Methodology viii. Hypothesis ix. Survey Questionnaire x. Research Design xi. Observation and Data Presentation xii. Test provided xiii. Analysis of findings Marketability of Patient Satisfaction Importance of Employee Satisfaction xiv. Conclusions and Recommendations xv. Bibliography xvi. Notes xvii. Appendices Market Orientation of Medical Diagnostic Units