Management Planning: The Failure Of Essay

By "spreading these large expenses over decades rather than years," WorldCom's appeared to do the impossible: "cut annual expenses, acknowledge all MCI revenue, and boost profits from the acquisition" (Moberg & Romar 2008). Who wouldn't want to invest in such a profitable company? Investors, mislead by such accounting data, flocked to buy the stock, Based upon analysts' recommendations, many people used the stock to bolster investment portfolios designated for retirement and college savings. While it is acknowledged that buying stocks always entails some risk, WorldCom's inaccurate financial reporting made an objective evaluation of its policy impossible. Upon acquiring companies, WorldCom management chose also chose to ignore credit department lists of customers who had not paid their bills for a long time, thus discounting the financial drain of non-collectable bills.

Management planning: Contingency planning and corporate social responsibility

The complete lack of contingency planning on the part of WorldCom management was revealed when the company was confronted with the unexpected -- an anti-trust ruling prevented its planned acquisition of Sprint. This put an end to WorldCom's "acquisition-without-consolidation strategy and left management a stark choice between focusing on creating value from the previous acquisitions with the possible loss of share value or trying to find other creative ways to sustain and increase the share price" (Moberg & Romar 2008).

When the company's stock price began to plummet after it became clear that the company was mismanaged and its value was on paper alone, investor's lives were shattered and lower-level employees lost savings and pensions as well as a steady source of income. Faith in the financial industry was shattered, and the entire stock market was impacted when the fraud was brought to light.

Conclusion: Legal issues

The WorldCom debacle was facilitated by the recent deregulation of the financial industry. The Glass-Steagall Act once separated investment and commercial banking activities, but after its repeal in 1999, banks such as Citibank could regularly dispense...

...

WorldCom's addiction to mergers made its partnership with Citibank especially attractive.
However, soon investors began to demand their money back, after leaks of the company's real financial status were circulated. The board of directors of WorldCom authorized a $341 million loan to Ebbers when the stock price began to go down, to finance margin calls from skittish investors. Ebbers was able to secure such a loan because of the support of investment firms such as Salomon Smith Barney. Salomon Smith Barney had a close financial relationship with WorldCom and recommended to its many investors to buy the stock -- and an interest in recommending investors forgo selling assets in the company, until it was too late. "Ebbers personally made $11 million in trading profits over a four-year period on shares from initial public offerings he received from Salomon Smith Barney" (Moberg & Romar 2008).

However, manipulating paper worth as a way of keeping a company afloat can only last so long. After the WorldCom debacle the U.S. government vowed to reform its regulation of corporate accounting, given the complicity Arthur Anderson, the once-respected accounting with Ebbers. Despite the passage of Sarbanes-Oxley designed to prevent such abuses, a lack of transparency in the financial industry continued. Managers with a focus on short-term rather than long-term profits, the assumption that bubbles could continue indefinitely, and conflicts of interest that gave rise to the death of WorldCom have all been frequently cited as the reason for another boom and bust -- namely, the recession of 2008-2009.

Sources Used in Documents:

References

Moberg, Dennis & Edward Romar. (2008). WorldCom. Mark Kula Center of Applied Ethics.

Santa Clara University. Retrieved January 3, 2010 at http://www.scu.edu/ethics/dialogue/candc/cases/worldcom.html

Planning function. (2009). Management study guide. Retrieved January 3, 2010 at http://www.managementstudyguide.com/planning_function.htm


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