These are samples of business communication that are used frequently in organizations.
Message Communication Process.
Messages communication process
Message I
Marketing Manager,
Double Talk Company.
Programs Director
Living Events Company.
Double Talk Brands Promotion
I would like to hereby bring to your attention the intention of Double Talk Company to work together with you in the bid to make our brands more visible in the competitive market. This bid to collaborate with your company in brand promotion is against the background of more players coming into the communication arena, a field that is our main stream.
The decision to collaborate with your organization was also reached at by the board of directors after noting the outstanding work that you have engaged in with other organizations in the same field and various fields. Your company in our opinion is best suited to ensure our brands are visible and the detailed services and provisions that we offer are well understood. This is due to the successful campaign that you ran for the Farmyard Foods International that saw their entry into the market effective as new player in the sector.
Analysis
This message has the programs marketing manager of Double Talk Company as the sender of the message which is very appropriate as he is the one who has to do with the marketing department. The medium of communication in place is Email, the choice of this mode is appropriate as it is efficient and time saving as well as reliable for filing purposes as the sender can remain with a copy for official filing purposes. This medium also allows the organization to promptly expect a reply from the recipient.
The message was intended for the programs director of Living Events Company and the only noise that could be experienced would be the delay in the reply by this recipient. The other possible noise is the in unavailability of the sender to explain any unclear details if any may arise.
The message expressed in the Email is purely business oriented and is enquiries into the possibility of having the recipient promote the brands that the sender was dealing in. The most likely and expected feedback in this case is an Email recognizing the receipt of the enquiry as well as giving an affirmative or negative response to the business relationship that they have made enquiry about.
Message II
From Ronny McDaniel,
Programs Director,
Living Events Company.
January 9, 2012
To: Jack Stephen,
Marketing Manager,
Double Talk Company.
Re: Double Talk Brands Promotion
We would like to recognize your letter of enquiry that expressed interest in our company taking up the brands promotion endeavor for your company. It is our pleasure that the services offered by our organization satisfy the client and the market needs as well, prompting the larger interest in them by many more companies, yours included. Your organization has been in our list of consideration for quite some time in terms of forging a working relationship with you, since it is one very significant player in the market and a potential partner in ensuring our longevity in this market niche.
It is with these in consideration that I would like to inform you that the request has been positively received and accepted. Kindly find attached the quotation of the various services that we offer in relation to the type of company as yours. Feel free to contact us for any clarification. Our senior sales executive and the legal affairs manager will visit your organization for the finalization of the agreement and explanation of finer details that are therein. Looking forward to working with your organization.
Analysis
The above business message is a reply to an enquiry for the services of the Living Events Company by another organization. The sender of this reply is the programs director who is in the best position to respond to the enquiries of such nature that come from other organizations as he knows the full calendar of the programs that the company runs.
The Email is a confirmation of the possibility of working together with the recipient in the business venture of brand visibility and promotion.
In the above communication process, noise was minimized as there was clarity of details as well as the reliability of the media. The only noise that could arise is the time taken to reply as the programs manager could be having a huge number of mails to attend to and hence could take time to reply to this mail in particular. The other aspect that could be considered as noise in this communication is the inability to give exhaustive details to the recipient hence prompting the programs director to promise to send a team to the recipient to finalize the finer details.
Message III
Riley Fabrics
9351 NW 89th Street, Vancouver, Washington 63785
www.rileyfabrics.com
January 8, 2012,
Mr. Jill Barry,
Director of operations,
Twist Carpets,
100 Main Street,
Dear Mr. Barry,
As indicated in our new letterhead above, the organization recently changed the name of the company and of business from Rivatex Fabrics to Riley Fabrics. This change of name was occasioned by the numerous imitation of our company name and corruption of the name for unscrupulous business gains despite the patent being in place. Kindly note that the logo has also changed consequently and these are the new details you will be getting on any official letterhead and correspondences henceforth.
There has however been no change on the management system and the company will be providing the same products and services in the fabrics industry as before, a trend that has helped build our reputation in this industry.
Kindly assist us by notifying the relevant departments within your organization like the accounts department as well as the marketing department, so as to avoid any would be confusion in the future.
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