Shattered Glass Stephen Glass, the protagonist of the film, played by Hayden Christensen, works for The New Republic as a reporter. His use of colorful stories to draw attention from readers earns him a solid reputation amongst his peers and his employers. Michael Kelly, an editor that backs Glass' eventually discovered false stories, gets fired for standing up for himself. Glass then writes a hacker story that he himself did

PRSA Perhaps the clearest violation of the principles of the Public Relations Society of America (PRSA) in Wag the Dog is its essential premise: the PR firm is working to create the impression that the U.S. is at war to save the reputation of the current president, even though the country is still at peace. The PR firm deliberately deludes the American public into believing falsehoods based upon the needs of

Booker T. Washington and W.E.B. Du Bois present opposing representations of the diametrically opposed philosophies that came to define African-American culture in the United States during the upheaval of Reconstruction. Washington, in his autobiography Up From Slavery, advocates a sweeping reconciliation between former slaves and their former owners, believing that the most accessible path to securing rights for his people is paved with acquiescence and cooperation, rather than by forcible

But the shareholders themselves need to be more aware and more involved in their company's business in order for any meaningful change to sustain itself: Shareholders, the intended beneficiaries of the corporate vehicle, are the ultimate capitalists: avaricious accumulators with little fiscal risk and no legal responsibility for the way in which they pursue their imperative to accumulate. Shareholders, not corporations, show indifference to the needs and values of society. It

Public Relations -- What is it? How is the public affected? How are you affected? Who won the last presidential debate? Wait -- before you answer this question, carefully analyze your response. Is your presently stated what you truly thought, while you were watching the debate? Or has your current opinion about the candidate, about who won or lost the last debate, changed since you heard what the pundits and media

Also, viewers may perceive the negative advertising as an infringement upon their right to decide for themselves. Such a perception may result in reactance, a boomerang effect in which the individual reacts in a manner opposite to the persuader's intention. What these studies show, then, is that a candidate is never going to know how for sure how a negative ad may impact the voters. In the long run,