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How different Issues for Product Development are applied in the organization?
Dell is best known for its innovation of the direct sales model and rapid pace of innovation in the build-to-order sales model of personal computers, peripherals and entire networks (Salvador, de Holan, Piller, 2009). The build-to-order selling strategy which has successfully differentiated Dell for decades places tight tolerances for delivery and quality on its supply chain partners (Gunasekaran, Ngai, 2005). For the build-to-order model to be profitable, Dell has to take all variation or potential for disruption out of this strategy, starting with product development. The prioritization on creating product configurations that can quickly be componentized with parts transferrable across multiple product lines is also a high priority within Dell (Gunasekaran, Ngai, 2005). Implicit in the approach Dell uses for defining supply chain partnerships and sourcing components is consideration of Design for Environment (DfE) and continually lowering carbon levels of the production process and products in use (Dell...
All of these considerations need to be orchestrated for product development to succeed and contribute to the impressive 50+ inventory turns a year that fuels Dell's productivity (Dell Investor Relations, 2011).
References
Dell Investor Relations (2011). Investor Relations. Retrieved October 30, 2011, from Dell Investor Relations and Filings with the SEC Web site: http://content.dell.com/us/en/corp/about-dell-investor
Gary Fields. (2006). Innovation, Time, and Territory: Space and the Business Organization of Dell Computer. Economic Geography, 82(2), 119-146.
A Gunasekaran, & EWT Ngai. (2005). Build-to-order supply chain management: a literature review and framework for development. Journal of Operations Management, 23(5), 423-451.
V Krishnan, & Shantanu Bhattacharya. (2002). Technology selection and commitment in new product development: The role of uncertainty and design flexibility. Management Science, 48(3), 313-327.
Product Design Problem Modern corporations which integrate the design, manufacture and marketing phases of a particular product are often confronted by the continual conflict which exists between industrial designers who conceptualize new ideas and engineers tasked with transforming that vision into tangible form. A delicate balance must be achieved by savvy executives seeking to achieve peak levels of performance and production from both their design and engineering wings. The world of
Product Lifecycles McDonald's Corporation Overview of Product Design, Development and Product Lifecycles McDonald's Corporation relies on the intersection of continual product design innovations, new product development, and an extensive supply chain and strategic sourcing system to continually fuel the development of new menu items globally. Their approach to product design, product lifecycle management, and the different issues pertaining to product development they manage are explained in this analysis. Product design is applied to the
Product Life Cycles How product design is applied in decision-making of that organization? Design decision making at (organization name) involves generating a series of product alternatives using very clear criteria. The goal is evaluate which solutions maximize value and function, but minimize costs. This approach is based on a need to shorten product development cycles to get new products to market faster. The market can be very intense and competitive. Therefore, the
This practically also pays big dividends for manufacturers as they continue to strive to keep their Energy STAR Compliance ratings on products, leading to lower costs for power supply, electrical system integration and less product wear due to more efficient use of energy. Studies also indicate that Energy STAR compliance, when designed in as part of the DfE initiatives in a PLM system, can have an exceptionally high accumulative
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Configuration Management Design Methodology for producing Modularity Aspects of modular product design: Attribute integrity Process integrity Process stability Details oriented Scope, procedures, goals, and objectives Simple configuration control Minimum requirement for labor Precise and absolute descriptions of changes in question Cooperative and responsive customers' Effective coordination among project team members 111.2 CONFIGURATION Management TERMS AND DEFINITIONS Software Configuration Management Configuration Item Engineering Change Request 121.3 ROLES & RESPONSIBILITIES Configuration Control Board Parallels between the data and functional design of the plan Advantages of modularity 142. CONSIDERATIONS RELATIONSHIP TO SYSTEMS ENGINEERING 142.2 RELATIONSHIP TO