Project Management AT&T Is A Leader In Case Study

Project Management AT&T is a leader in communication technology that connects people all over the world. Just as their customers and business depend on them and their services to remain connected, AT&T depends on the internal resources they have particularly project and program managers so that they can remain as the best service providers. Huawei is a Chinese Telecom giant that deals with products such as fixed-line communications, optical transmission, mobile communications, data communications as well as mobile terminals and handsets. Huawei technologies saw the need for the inclusion of project management for the tools and techniques so that it ensures the strategies proved effective, efficient and profitable. This paper looks at AT&T and Huawei and the steps they took when it came to the improvement of their portfolio management process within the corporation.

First, current situation within the two organizations when it comes to project management can be examined as follows; AT&T fosters project management culture and the improvement of individual and organizational competencies so that it can institute common standards therefore it established project management centre of excellence (PMCOE). This targets 10,000 project managers, program managers and supervisors as well as those who hold project management professional credentials in the company. This aims for internal recognition as resource for consulting in project management, training, mentoring, processes tools and techniques. Huawei on the other hand launched project management development program which is comprehensive so that it can bolster the core competencies and at the same time meet challenges of the competitive market internationally that has been increasing.

...

AT&T faced a great challenge with its PMCOE during project activities. There was merging of two companies that were very distinct in project management improvement SBC and AT&T which had different areas of focus. This saw the need for PMCOE to re-evaluate the entire project and find an appropriate way the strengths of both organizations. PMCOE also found it difficult in the determination of the mode best fit to support the 10,000 employees of the AT&T project management team. It would also be a challenge to maintain effective and efficient communication which is a very key element to ensure success of PMCOE. With a great size of the PM population, it would be necessary for the PMCOE to determine the best way to share information on this large scale (AT&T, Inc. 2004). Huawei on the other hand having recognized that project management is a critical aspect for the sustainable development, there was still a serious problem when it comes to planning and logistical challenges. This is due to the fact that the number of employees and projects is very large about 14000 and above. This challenge is very crucial to the company especially due to the fact that it is an overseas business that has gone through expansion. The expansion to five continents came along with a cross-culture and country project management challenge despite the fact that the expansion was the initial key driver in terms of revenue and profit. The expansion of Huawei saw its transition to a provider of comprehensive telecommunication solutions from manufacturing hence a more complex project management…

Sources Used in Documents:

References

AT&T, Inc. (2004). AT&T Project Management Center of Excellence. Retrieved February 25, 2013 from http://www.pmi.org/Business-Solutions/~/media/PDF/Case%20Study/ATT%20Case%20Study-FINAL%2010-23.ashx

Hornstein, H. (2012).The need to integrate project management and organizational change. Retrieved February 25, from http://www.iveybusinessjournal.com/topics/the-organization/the-need-to-integrate-project-management-and-organizational-change#.USrztR94zps

Huawei, Inc. (2004). Huawei technologies. Retrieved February 25, 2013 from http://www.pmi.org/Business-Solutions/~/media/PDF/Case%20Study/Case_Huawei%20Technologies.ashx


Cite this Document:

"Project Management AT& T Is A Leader In" (2013, February 25) Retrieved April 20, 2024, from
https://www.paperdue.com/essay/project-management-at-amp-t-is-a-leader-86201

"Project Management AT& T Is A Leader In" 25 February 2013. Web.20 April. 2024. <
https://www.paperdue.com/essay/project-management-at-amp-t-is-a-leader-86201>

"Project Management AT& T Is A Leader In", 25 February 2013, Accessed.20 April. 2024,
https://www.paperdue.com/essay/project-management-at-amp-t-is-a-leader-86201

Related Documents

Branding in Service Markets Amp Aim And Objectives Themes for AMP Characteristics Composing Branding Concept Branding Evolution S-D Logic and Service Markets Branding Challenges in Service Markets Considerations for Effective Service Branding Categories and Themes Branding Theory Evolution S-D Logic and Service Markets Branding Challenges in Service Markets Considerations for Effective Service Branding Branding Concept Characteristics Characteristics Composing Branding Concept Sampling of Studies Reviewed Evolution of Branding Theory Evolution of Marketing Service-Brand-Relationship-Value Triangle Brand Identity, Position & Image Just as marketing increasingly influences most aspects of the consumer's lives, brands

Aloud or in Writing, Making
PAGES 55 WORDS 17261

Companies such as XYZ Widget Corporation are well situated to take advantage of burgeoning markets in developing nations, particularly in Asia and Africa. 2. XYZ can grow its business by expanding its operations to certain developing nations in ways that profit the company as well as the impoverished regions that are involved, particularly when marketing efforts are coordinated with nongovernmental organizations operating in the region. 3. Several constraints and challenges must

Crisis Communication: Overcoming Barriers When Crafting an Effective Risk Communication Strategy When a disaster strikes, there is no time for planning, and what is already in place must therefore suffice. One of the most important factors to emerge from the aftermath of Hurricane Katrina was the need for more effective communications between the relief agencies, U.S. military and civil law enforcement. Effective communications between these agencies and the people that needed

Social Business and Retailer
PAGES 50 WORDS 12746

business2community.com/social-media/2012s-ten-worst-social-media-Disaster-0370309 Using contemporary illustrative examples from academic literature and reputable business publications, discuss the concept of "Social Business" and the resultant opportunity and challenges that are currently being faced by the retail industry globally. Concept of Social Business Concept of Social Business with Retailers Social Media and Retailing Best Practices in Administering Social Media There is a growing body of research that confirms that companies of all sizes and types can realize a wide array

According to Paul B. Mckimmy (2003), "The first consideration of wireless technology is bandwidth. 802.11b (one of four existing wireless Ethernet standards) is currently the most available and affordable specification. It allows a maximum of 11 megabits per second (Mbps)" (p. 111); the author adds that wired Ethernet LANs are typically 10 or 100 Mbps. In 1997, when the IEEE 802.11 standard was first ratified, wireless LANs were incompatible and