Quality Management In Pharma Comparing Research Paper

How Traceability Contributes to Great Competitiveness

Traceability is essential for both companies to be in compliance to domestic and global pharmaceutical standards and laws, yet this is just the baseline from which both companies analyzed here begin from. For traceability to be effective in contributing to greater competitiveness, the process shown in Figure 1 must be seen as always being improved. The tangential processes that are related to traceability, from reverse logistics and supply chain management to pricing and brand management, all have a major impact on each company's ability to maintain its pricing structure and business model. In effect this process is pivotal to each company attaining its strategic goals. Traceability also connotes accountability and responsibility, both of which are critical if a bad lot of ingredients are delivered. In the unfortunate event of this occurring the speed of response in tracking the source of the materials to isolating which products and the distributors stocking them are affected is critical. To not have this ability would seriously cripple the reputations and trust of companied who don't have answers to these tough questions when they arise during a product recall.

Quality Management and Market Position

Form Mylan, their quality management strategies, systems and processes are their brand; their quality is their reputation. As a generic drug producers, thee trust grocery chains and mass merchandisers have in them is in effect their marketing. Quality management is the best possible strategy for them to adopt to protect their reputation and keep earning trust, even if they are sold...

...

The financial health and stability of their entire company is based on the reputation they have for trustworthiness, transparency and quality. In the pharmaceutical industry it would be impossible for the Gulf of Mexico oil spill to occur. And for that reason alone, quality management deserves much attention and focus strategically in organizations serving the public with medications.

Sources Used in Documents:

References

Christine Connolly. (2007). Sensor trends in processing and packaging of foods and pharmaceuticals. Sensor Review, 27(2), 103.

Peter Enderwick (2009). Avoiding quality fade in Chinese global supply chains: Designing appropriate governance structures. Business Process Management Journal, 15(6), 876-894.

Fiscus, P. (2009). Global Risks for Drug Manufacturers. Risk Management, 56(3), 50-54,3.

Hook, B. (2010, March). Traceability and Scalability: A New Era in Healthcare Logistics Supply Chain Europe, 19(2), 18-19.


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