For Roland Beer Company to succeed, it must align its strategies with its mission and vision. This can be achieved through education and training of employees, assessment and improvement, and adoption of succinct marketing strategies. This study identifies various methods of measuring the value of the strategies adopted. They include the scorecards and assessment protocols. Besides, the company has legal and ethical observers who ensure that production in the market happens in accordance to the set objectives and goals.
Roland Beer Company
Strategic plan
Strategies to realize the objectives, measures, and targets
The achievement of targets is the main goal within Roland Beer Company. The company has implemented various objectives and strategies in order to achieve the set goals. Beer is one of the lucrative and tentative products in the present market. The present states of marketing strategies and options are related to the general performance of operations in the market. Many factors hinder productivity and sustenance of increasing performance in Roland Beer Company. In order to ensure equitable achievement of the goals and objectives, the company has involved the following strategies (Dealtry, 1992).
Education and training
Education is one of the pillars that have sustained productivity of Roland Beer Company. Through education, the company has managed to engage different parameters of difficulties and challenges. The prospect of having a stable state manufacturing and production is gained through the use of new skills and expertise among the clients. Through education, the company has instilled numerous artifacts and production strategies. For instance, the company has involved technological approaches that are geared at increasing performance within the organization. In order to improve on the designs and brands in the market, the company endeavors in studies and research that is directed at bringing the best performance indexes in the general production within the company.
Assessment and improvement
There are regular assessment and evaluation measures in every department. The departments are assessed in their actions and productivities. The set targets have to be achieved in order to foster an increase in growth and development of the company. The prospect of having a stable state of production is directed at using new designs of assessment and evaluation in order to arrive at equitable states of performances. The company has ensured that all the assessment and evaluation procedures are directed at increasing production within the company. Through assessment, Roland Beer Company has taken rising levels of performance right from its ancient methodologies of production. Assessment and evaluation ensure that the company has achieved in accordance to the set objectives, measures, and targets (Pahl & Richter, 2009).
Motivation
Motivation refers to a method of encouraging personal performance among all the workers within Roland Beer Company. The company gives workers financial and material benefits in addition to their wages when it marks any increase in performance and productivity in the market. Through motivation, the company has managed to engage workers in increased and technical production avenues.
Marketing and information strategies
Through the use of the social media, the company has registered increased magnitudes of production in the market. For instance, production is categorical of the methods of marketing in the global and local markets. The company has involved various levels of the social media like Facebook and Twitter so that it reaches many clients in the market. The target options and technological approaches of marketing have enabled the company to invest in relative modes of marketing of its products and services. The company has ensured that the products and of fair and affordable prices in the market.
Methods to monitor and control the proposed strategic plan
Creation of scorecards
In order to monitor and control the proposed strategic plan, the company has created scorecards in its production avenues. The scorecards are used as monitoring avenues since they reflect on the nature of production and performance in the market. Through the use of the scorecards, the company is able to keep in taps with the set objectives and goals in and out of the market. The scorecards reflect in the general avenues of production that do not exceed those of the future trends of production. Through the use of the scorecards, Roland Beer Company manages to relate inputs and outputs in the market. In the case that the company realizes low productions, the scorecards are adjusted in order to reveal an increase in performance (Pahl & Richter, 2009).
Creation of assessment protocols
Assessment protocols enable the company to measure and stay in touch with all the trends of production in the market. Through the assessment protocols, the company manages to create monitoring avenues that ensure an increase in production (Pahl & Richter, 2009).
Setting targets
How the measures will advance organizational goals financially and operationally
Every strategy of performance is directed at increasing production in the company. Production is reflected in the magnitudes of financial and operational avenues. For instance, the strategies and protocols implemented ensure that the company meets the set financial status through the intended operational avenues. The company has the knowledge that it has to diversify and increase production of beer in the market. Through education, assessment, and monitoring structures, production will increase gradually through new approaches of management in the company.
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