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Indy Portables.
Sales Forecast for Indy Portables
Indy Portables is a growing and lively company that will do business in the Indianapolis of a population of over 800,000 people alone, and in surroundings 12 other towns and cities from Lafayette down to Bloomington over to Greensburg and west of Indian Heights which rely heavily on Indianapolis for education, entertainment, and the economy. Therefore, the sales will continue to thrive in over a 500-mile radius for the portable toilet company, and statistical information reveals that in the last month that in one surrounding town, Plainfield, alone had a 65% increase in real estate which continues to show the increase in construction company and potential customers (Woods, 2011).
Indy Portables did a survey by asking target customers of women who care about their yards who either rent or own from age 25 +, and they asked if they needed their portable services would they consider using them for other services since they were already at the home. We also asked the women how likely...
By adding landscaping, the business determined it was one of the wisest strategies to increase sales because these additional services are already there for the customer to consider and employees can suggest. The company feels, since it is already has a plumbing division and services to offer, that commercial and residential jobs usually need estimates on other water damage and flooding clean ups, as well as sewer, weather damage, gutter, basement, and roofing repairs regardless of where the water is. Furthermore, a landscaping service will be added to the business that offers customers to take on our landscaping teams lawn care will do these types of duties after the repairs are completed to the water. The survey determined that out of a survey of 500 women, 85% of the women that rented or owned their homes said that at some point in time they would see the use of Indy Portables, and 70% said they would want additional repairs or landscaping if…
References
Indy Portables. (2011). Indy portables. Retrieved from http://www.indyportables.com/Default.aspx
NetMBA. (2010). The marketing mix (the 4 p's of marketing). Retrieved from http://www.netmba.com/marketing/mix/
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