SWOT Analysis of Soccerpro.com in Saudia Arabia

Saudi Arabia and our company is soccerpro.com

Saudi Arabia: Country analysis and SWOT

Company: soccerpro.com

Economy and consumption: Saudi Arabia's economic wealth is almost entirely derived from its oil reserves, where are the largest in the world. It is the world's leading oil producer and exporter. Oil accounts for more than 90% of the country's exports and nearly 75% of the monarchy's revenues. Proven reserves are estimated to be 263 billion barrels, about one-quarter of world oil reserves ("Background notes: Saudi Arabia," U.S. Department of State, 2009).

Economic structure (agriculture industrial distributions, services sector, etc.): In the wake of its spike in world oil prices during the 1970s, the nation began to use its increased state revenue to attempt to improve its infrastructure and other economic sectors through a series of five-year development plans. The current plan "focuses on economic diversification in addition to education and inclusion of women in society" ("Background notes: Saudi Arabia," U.S. Department of State, 2009).

GNP: 376 billion dollars ("Saudi Arabia," CIA World Factbook, 2009).

Income distribution: Unemployment amongst the young is extremely high at present. 40% of the population is under 15 years old ("Saudi Arabia," CIA World Factbook).

Trade relationships with other countries: There can be no denying the fact that Saudi Arabia is located in a politically fraught region of the world, and has an acrimonious relationship with the U.S.'s dominant ally in the Middle East, that of Israel.

Money unit(s) and exchange rates with the U.S. dollar: 3.75 riyals= 1 U.S. dollar ("Saudi Arabia," CIA World Factbook).

SWOT

Strengths: Saudi Arabia is a member of OPEC, an oil cartel which attempts to keep the price of oil reasonably high and thus ensures a steady source of income for the nation.

Opportunities: There remains a strong desire to establish ties with the west, and to expand the nation's economy into enterprises beyond oil.

Soccer is one of the most popular sports in the world.

Saudi Arabia already embraces soccer.

In an unpublicized match in 2008, two female university teams played soccer in a competition, although no male spectators were allowed (First public female Saudi soccer match, Mideast Youth 2009).

Weaknesses: Still profound cultural differences between Saudi Arabia and non-Islamic countries, which could make doing business difficult, especially for female executives.

Political tensions are still high in the Middle East, especially given the situation between Israel and Hamas.

Oil prices could be dropping further if global recession continues.