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DIFFERENCES: SUPPLY CHAIN
B2C emphasizes on customer transactions, where as B2B focuses on businesses as consumer. The difference of approach creates the needs for the adoption of different applications in both the types.
B2C concerns itself with selling to the end user, where as B2B site deals primarily with other local, junior or small businesses, not the general public.
The type of order is another difference, repeat and standing orders are common requirement of B2B. In case of B2B the customers are likely to order significant numbers of parts, and their requirement is much expected and periodic and in some of the cases continuous. In case of B2C the product is much time and trend dependent, the expectations and results are the factors of need, fashion and style. However B2B is dependent upon the factor of demand-supply.
The type and mode of payment varies accordingly. B2B are linked with the forms of payments such as lines of credit and open orders. In case of B2C, the usage of credit card and demand draft is much frequent.
A criterion for search function is another difference; in case of B2B browsing of product catalog isn't much essential. The company may benefit from a configurator and bid function rather than browsing and searching an online catalog.
The mode of connection is also different for B2B and B2C. In case of B2B, the business official is connected to one partner or several trusted partners, because...
Virtual Private Technology (VPN) is often incorporated by B2B people, for secure access for avoiding replication of data and applications outside firewall. B2C adopts the commonly employed mode of internet connections, with minimum electronic deterrence.
CONCLUSION
The highlighted differences between the characteristic applications of B2B and B2C includes,
Different types of purchases and authorizations.
Unique contracts, terms, and conditions for different business customers.
Participation in customer's supply chain.
Variety of customer sizes, demands, and requirements.
The differences are not just on the ground of level of trade or mode of purchases but the targeted market i.e. consumers and evaluation of their utilities, the level of preferences also vary, the advertising campaign vary accordingly. The priorities and practices for both mode of e-businesses are dissimilar, except for that both the ventures desires high profitability and growth in terms of production and service.
References
Differences between B2B and B2C referred from, http://www.akstrategic.com/b2b-or-b2c.htm
Types of E-Business, info gathered from, http://onlinebusiness.volusion.com/articles/e-business-solution-e-commerce/
United States Census Bureau Report.
James A. Warholic, Advertising And Marketing On The Internet
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