1,300 words

Consumer decision-making in energy-efficient appliance marketing

The 5- step consumer decision-making model is very important in marketing. You just saw an ad that told you that you could purchase an energy efficient major appliance before 4/30 & receive a rebate from the government. It reminded you that you have been thinking about needing a new stove.

~7 min read

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592 words

Theory Z: blending Japanese and American management approaches

Theory Z is a paradigm of management theory based on a combination of American and Japanese management styles.

~3 min read

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1,050 words

The rise and decline of Kievan Rus' under Viking and princely rule

Baltic Sea, through Novgorod and Kiev, to Constantinople, a major Viking trade route ran through the heart of what would one day become Russia. A prime commodity traded was slaves, and many of them were Slavs resident to that same area.

~6 min read

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666 words

Survival and faith in John Hersey's Hiroshima

Hiroshima, and how did people live with the devastation afterwards? Some people were dedicated to help others and to ensure that this kind of war will never happen to human kind.

~4 min read

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999 words

The Boston Keratoprosthesis for severe corneal disease

Many people who have corneal disease can be assisted with regular corneal transplantation. This involves tissue that is transplanted from human donors. This is the most ordinary treatment for severe corneal opacity. In some cases such transplantation is thought to be hopeless.

~5 min read

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2,915 words

Offshoring strategy: costs, skills, and regulatory considerations in modern business

Offshoring is the practice of staffing all or part of a business outside the home country (Malos, 2010). The practice has become widely popular, especially in multinational enterprises (MNEs), but has even become a viable option for small businesses.

~15 min read

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1,361 words

European dramatic techniques in Wole Soyinka's The Lion and the Jewel

Lion and the Jewel by Wole Soyinka. Specifically it will discuss the influence and interaction of European dramatic art on the novel. The entire premise of this novel is built around European dramatic art. The main characters, Sidi and Lakunle are at odds about their beliefs and ways.

~7 min read

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1,466 words

The British expenses scandal and House of Lords reform

Over the last year, the British Parlaiment has been embroiled in an expenses scandal that has shaken the political system to its very core.

~8 min read

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594 words

The Yacoubian Building: class division and urban Cairo

Yacoubian Building is essentially a 'slice of life' movie, adopted from the novel of the same name, written by Alaa Al Aswany. It seems to be a rather high budget film, with powerful visual effects and a strong cast of actors.

~3 min read

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1,382 words

Michael Jackson's life, career, and cultural influence

Referred to as King of Pop, Michael Jackson was recognized as singer and song writer, dancer, actor, choreographer, businessman, philanthropist and record producer.

~7 min read

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