2,010 words

Language shapes perception and cultural thought across societies

This is the classical line of thought initially proposed by philosophers such as Aristotle, Socrates, and, later, Descartes who fashioned his Cartesian principle to the purpose that we can step back, evaluate our internalized knowledge, think it through and from thence, decide which to accept,…

~11 min read

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1,823 words

Marketing strategy of Tide detergent in competitive FMCG markets

The term marketing refers to identification and anticipation of consumer needs and wants and then satisfying them in a profitable manner.

~10 min read

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973 words

Service innovation strategies across product, process, marketing, and organizational categories

According to Chang (2010), service-based concepts have traditionally lent themselves less easily to innovation than tangible products (Chang 2010:113).

~5 min read

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1,977 words

Psychosocial versus pharmacological interventions for smoking cessation in coronary heart disease patients

Of the many causes of death in the world, coronary heart disease (CHD) remains one of the top global killers with an estimated 7.2 million people dying each year (Howell, 2011).

~10 min read

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3,227 words

Proposed leadership model for developing workplace leader qualifications

For eras there have been people and leaders have discussed what the qualifications that make a great leader are. Leadership travels all the way back to the period of the ancient Greeks.

~17 min read

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2,540 words

The roles of Black women during slavery and Reconstruction

The concept of slavery in America has engendered a great deal of scholarship. During the four decades following reconstruction, despite the hopes of the liberals in the North, the position of the Negro in America declined.

~13 min read

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1,317 words

Speed bumps, public health, and legislative decision-making tradeoffs

I believe that this scenario presents both a public safety and a public health issue. Public safety issues involve any issue of public safety. Generally, public safety is going to be the realm of departments like the police, EMS, and public transportation individuals (Web Finance, 2012).

~7 min read

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2,232 words

Correspondence bias, cultural variations, and attribution errors in social psychology

Are there cultural variations in the correspondence bias? In the practice of social psychology, correspondence bias or also known as the theory of fundamental attribution error will refer to the over-valuing of explanations that are based from personality perspective under circumstantial…

~12 min read

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6,044 words

Six major theoretical approaches to personality psychology

To the layperson, the term personality is a generic descriptor for an individual's traits. However, personality has a more specific meaning to psychologists. According to Dan McAdams, "Personality psychology is the scientific study of the whole person" (McAdams, 2006, p.12, para.1).

~31 min read

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1,654 words

Sexual danger and coming of age in Oates' "Where Are You Going, Where Have You Been?"

Oates' story, Where Are You Going, Where Have You Been? is one that has sparked the interest of numerous commentators who have read a multiplicity of views into the plot and characters? Some have seen the story as cautionary tale to teenagers.

~9 min read

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