680 words

Sales promotion tactics and pricing strategies for consumer products

The book points out the most effective methods influence the consumer at the point of sales. From personal experience, the author has been most influenced by point-of-purchase displays, many times with feature a coupon or a promotion that rewards the purchaser (Lamb, Hair, & McDaniel, 2008, p. 461).

~4 min read

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558 words

Promotion from within as a strategy for filling upper management positions

When a company faces the dilemma of having an upper management position open and has defined a policy of promotion from within, the policy does not exist in a vacuum but rather as part of a broader structure and strategy of how the company is operated (Gentry, Sosik, 2010).

~3 min read

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565 words

Twain's use of humor and literary devices in "The Adventures of Huckleberry Finn"

Twain incorporates humor by using a boy's point-of-view. For example, when he says that while he was out in the woods and he hears a "sound that a ghost makes when it wants to tell about something that's on its mind and can't make itself understood" (245).

~3 min read

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846 words

Pension plan accounting standards: IASB and U.S. GAAP approaches

A pension plan is essentially a form of deferred compensation, where an employee and/or employer is required (or at least allowed) to contribute to a fund that is disbursed to employees in fixed amounts following retirement.

~5 min read

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914 words

The transition from indentured servitude to race-based slavery in colonial Virginia

The transition from indentured servitude to race-based slavery occurred over the course of a generation. The transition not only occurred on a social level, but was also established through legislation in the colonies, as well as, in England.

~5 min read

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617 words

The nature of good and evil in Prince Caspian

There are many instances of good and evil in Prince Caspian and throughout the books of the Narnia series, yet in many cases the actual machinations of good and evil and the manners in which they come into being are more subtle and complex than they may appear.

~4 min read

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700 words

Comparing Ofori-Duodu and Humphries on research methods

Authors Michael Samuel Ofori-Duodu and Luke Humphries both attempt to achieve the same goal: to define what research is and to explain the different methods of research commonly used in the physical and social sciences.

~4 min read

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778 words

Insider trading ethics: Manne and Werhane perspectives

Economist Henry Manne argues that insider trading is beneficial to insider or outsiders because it allows trading to be based on reliable information instead of rumors.

~4 min read

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877 words

Niche strategies for competitive advantage in shipping

Shipping firms tend to act as business aggregators, in part because the shipping business relies on economies of scale for the savings that make a shipping firm competitive. Economically, shipping is essentially a commodity, so maintaining a low cost strategy is essential to winning business.

~5 min read

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830 words

Subject matter and artistic philosophy in realism and impressionism

In general, the Realist and Impressionist schools of art sought to move away from idealist schools that represented allegory and figurative ideals.

~5 min read

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