Research Paper Undergraduate 2,545 words

Coca-Cola Marketing Strategy: Segmentation and Analysis

Examines Coca-Cola's internal and external business environment, market segmentation, consumer behavior, product launches, and positioning recommendations.

Marketing

~13 min read

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2,688 words

Vega Industries: market leadership strategy for navigation light innovation

From its humble beginnings in the Porirua Harbor, Vega Industries has come to be the world's most reputed navigation lights manufacturer.

~14 min read

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3,994 words

Business plan for Signs ethical t-shirt company with mathematical symbols

Executive Summary Signs is an ethical t-shirt company that will sell primarily online to a market that ranges from 13-30, male and female, all ethnicities but progressive, urban and fashion-forward.

~20 min read

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Research Paper Undergraduate 2,899 words

Mobile Ticketing and New Business Models in Public Transit

Explores how a city transit agency's mobile ticketing system uses information systems to enable new business models, improve efficiency, and support ethical data use.

Technology

~15 min read

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3,464 words

Business entity selection factors and structures

1A (200-word limit) - What several factors must business professionals consider when choosing what form of entity is best?

~18 min read

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3,199 words

Business practices and institutional frameworks in China and Australia

Compare and contrast the characteristics of industrial and institutional environments in one of the nine (9) Asia Pacific countries identified by Lasserre and Schutte with those of Australia; and II.

~16 min read

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2,825 words

Business plan for the Kuwait Culinary School

The objective of this business plan for The Kuwait Culinary is twofold. First, it is to be a school that is profitable, steady and long-term business enterprise.

~15 min read

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3,820 words

Business plan for Residay Home and Residential Care assisted living facility

Residay Home and Residential Care provides assisted living solutions for senior adults. Residay Home and Residential Care is dedicated to making the provision of the highest quality care to senior citizens requiring or desiring an assisted living facility.

~20 min read

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Business Plan Undergraduate 3,704 words

Smart Charge: Mobile Battery-Sharing App Business Plan

Business plan for Smart Charge, a wireless battery-sharing mobile application targeting iPhone users. Market analysis, strategy, budget, and sustainability model.

Business

~19 min read

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Research Paper Undergraduate 4,539 words

Big Data's Impact on Business Strategy: History and Future

Explores how Big Data and technology are reshaping business strategy, tracing strategic management from the 1970s to modern data-driven approaches.

Business

~23 min read

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