3,994 words

Social advertising's history, techniques, and positive effects on American society

This paper will delve into the reality of social advertising, detailing a brief historical background of the same, proceeding to look at the nature of social advertising in the present age and the techniques that are employed in social advertising.

~20 min read

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2,839 words

Insider trading in the stock market: legal versus illegal practices

Illegal insider trading can be defined as buying or selling stocks based on information that has not yet been made public in order to make a substantial profit or avoid a significant loss. According to Time magazine writer, Randy James, insider trading has been around for some time.

~15 min read

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2,792 words

Smart marketing, databases, and algorithmic advertising strategies

Buying in this way seems to be a full-time job: always the advertiser is turning the average person into an important consumer.

~14 min read

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4,124 words

Human resources audit of the Rocks Hotel Resort

The Rocks Hotel has significant potential to be a world-class resort, yet must overcome significant process and system-related challenges from a Human Resource Management (HRM) standpoint first.

~21 min read

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2,573 words

Materialism and spiritual emptiness in F. Scott Fitzgerald's The Great Gatsby

The twentieth century brought about revolutions in industry, economy and culture which seemed to presuppose the American Dream.

~13 min read

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3,238 words

Plastic pollution in oceans and its long-term environmental impact

Plastic pollution in the oceans and on dry land is a terrible plague that needs to be addressed through responsible environmental management. This is not a new concept, as plastic has been an eyesore and an ecological miscreant for many years.

~17 min read

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4,462 words

Dialectical and transcendental phenomenology: approaches to experience

Currently many of these theories are still studied, discussed in a vigorous manner and espoused by many as the panacea of life itself. Differences seem to be along the lines of either the analytic viewpoints or the personal experience viewpoint.

~23 min read

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2,664 words

Effective leadership, vision, and organizational change management

Every organization goes through a period in which they initiate and manage change within the company. In order for change to go smoothly the leaders in a company must be effectual and ethical in nature.

~14 min read

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3,187 words

Internal financial control mechanisms and corporate governance in China

Real corporate governance and financial control comprise of the utilization of monitoring and inducement mechanisms to bring into line different interests that are between managers and shareholders and urge the creation of shareholder value.

~16 min read

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4,397 words

Database design for a community library system

The local community library intends to develop a database system to track customers and books that customers will like to checkout. As a new employee of local community library, I am asked to assist the library to track the following information:

~22 min read

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