Essay Undergraduate 1,562 words

Singer vs. Divakaruni: Ethos, Pathos, and World Poverty

A rhetorical comparison of Peter Singer's and Chitra Divakaruni's essays on world poverty, analyzing ethos, pathos, and logos in each writer's argument.

Communications

~8 min read

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Essay Undergraduate 1,480 words

Making the Case for a Mandatory Business Writing Workshop

A workplace memo proposal arguing that a mandatory business writing workshop will improve office communication, boost morale, and protect company profits.

Communications

~8 min read

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Essay Undergraduate 487 words

J.K. Rowling's Harvard Commencement Speech: A Rhetorical Critique

A rhetorical critique of J.K. Rowling's Harvard commencement speech on failure and imagination, analyzing structure, delivery, and persuasive strategies.

Communications

~3 min read

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Essay Undergraduate 1,307 words

Comparing Perfume Ads: Hugo Boss WOMAN vs. Revlon Charlie Sunshine

A comparative analysis of two fragrance advertisements—Hugo Boss WOMAN and Revlon Charlie Sunshine—examining how language, image, and color shape brand messaging.

Marketing

~7 min read

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Essay Undergraduate 485 words

WebMD vs. Drugs.com: Audience and Communication Analysis

A comparative analysis of WebMD and Drugs.com examining how each site addresses audience, jargon, style, advertising, and visual communication.

Communications

~3 min read

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Essay Undergraduate 909 words

Verizon Ad Campaigns: Mom vs. Droid Does Compared

A visual analysis of two Verizon ad campaigns—the "Mom" campaign and "Droid Does"—comparing their design, audience targeting, and persuasive strategies.

Marketing

~5 min read

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Essay Undergraduate 2,640 words

Credibility Under Scrutiny: Evaluating Websites as Sources

A model evaluative essay analyzing MedlinePlus for credibility, design, accuracy, and purpose—demonstrating how to apply the CRAAP framework to assess website

Education

~14 min read

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Essay Undergraduate 695 words

Disciplined Application of Intellect to Public Problems

Explores Leslie Pal's definition of policy analysis as a disciplined approach to public problems, covering taxation, health, and decision-making frameworks.

Government

~4 min read

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Essay Undergraduate 1,644 words

Career Paths for Communication and New Media Majors

Explores three career paths for communication majors: network marketing, user experience design, and website design, covering qualifications, pay, and advancement.

Career

~9 min read

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Essay Undergraduate 1,097 words

Logical Fallacies in Frederick Douglass's Slavery Speech

Analyzes three logical fallacies in Frederick Douglass's 1852 "Hypocrisy of American Slavery" speech: ad hominem, begging the question, and appeal to belief.

Communications

~6 min read

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