1,001 words

Isolation and rejection in Mary Shelley's Frankenstein

How often does a person attribute characteristics to another based upon their appearance? An overweight person is thought to be a glutton or lazy. A homeless person begging for money is considered a drunk or a drug addict.

~6 min read

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1,521 words

Type 2 diabetes: causes, prevalence, and management strategies

The issue of diabetes and particularly type 2 diabetes has reached alarming proportions in many developed societies today. As one study notes; "…approximately 4,110 people are diagnosed every day with diabetes.

~8 min read

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694 words

Simple machines and their use in an inclusive marble drop toy

A force is required to move an object. The force applied in and through the distance moved is the work done. Machines are generally used to change the force necessary to move an object, though the overall work is the same neglecting wasted friction.

~4 min read

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2,669 words

Ethical violations and racism in the Tuskegee Syphilis Study

The Tuskegee Study was intended to examine the long-term side effects of untreated syphilis. It tracked a group of 600 poor African-American men in Alabama, 399 who had syphilis and the rest who did not, for over 40 years.

~14 min read

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3,627 words

Postliberal theology and Vatican II's theological significance

The objective of this work is to explore some vital aspects of the proposed topic within contemporary theology. Post-liberal Theology and Its Relationship to Vatican II.

~19 min read

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1,173 words

Smucker's differentiated strategy and growth through acquisition

Using Porter's generic strategies, Smuckers has a differentiated strategy. The company sells to the mass market, utilizing national distribution networks and a wide variety of retail channels. Smuckers also seeks to charge premium prices for their products, in particular when compared to generics.

~6 min read

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1,225 words

Affirmative action's effects on employee selection, recruitment, and retention

The modern industrial society we know today is very different from hundreds of years ago where the majority of individuals worked for themselves on a farm, as a baker or in some other self-employment capacity. Once people begin to labor for others, that's when problems began.

~7 min read

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1,906 words

Comcast's multi-channel advertising strategy for customer acquisition

Comcast's advertising campaign should be done with several objectives in mind. The first is to attract new users. The company operates in an intensely competitive industry. Customers have the ability to switch providers, but in most markets the competition is oligopolistic in nature.

~10 min read

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1,692 words

The American Counseling Association code and multicultural ethical decision-making

Following ethical procedures ensures the proper professional treatment of consultations and counseling sessions, as well as interactions within the professional community. The counselor's integrity is at stake for private practice and for research.

~9 min read

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953 words

Jack-in-the-Box's Mini Sirloin Burger advertising strategy and analysis

Advertising is part of the marketing mix that is designed to persuade a consumer to purchase something. Of course, there are many ways of doing this, and the "science" of this media has certainly evolved in the last century.

~5 min read

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