844 words

Organizational and societal functions of public relations

The line between organizational and societal functions of public relations is increasingly becoming blurred.

~5 min read

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3,681 words

Corporate social responsibility and consumer behavior in hospitality

Submit this proposal form when completed, to Turn it in via Moodle under the independent study section, as explained in the video tutorial available on Moodle in the BA Programme General Information section. Your proposal form will be graded and feedback made available via Moodle.

~19 min read

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586 words

Walmart's labor practices and corruption challenges in global markets

Wal-Mart is at once one of the most visible retail firms in the world and one of the most consistently criticized.

~3 min read

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577 words

Corporate social responsibility and employee engagement in organizations

According to the work of the Kenexa Research Institute, "participation in corporate social responsibility (CSR) activities provides more benefits to an organization than just giving back to the community and doing the right thing.

~3 min read

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1,652 words

Ethical and legal dilemmas in Jextra's Malaysian expansion into Klang

Jextra stores in Malaysia is a large Asia retailer based in Hong Kong and owned by SIM Lim Holdings, which is a large publicly traded industrial group.

~9 min read

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3,119 words

Management strategies and the Enron financial scandal

Following the rise of financial scandals in the recent past, external and internal audits are carried out to review the management's financial controls and actions, and keep tab of the outside and internal auditors.

~16 min read

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1,562 words

Sears Auto Center's shift to commission-based compensation and fraud

When the Sears Auto Center changed its compensation policies for auto center employees in 1991, it didn't expect to become embroiled in lawsuit and scandal over predatory practices.

~8 min read

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3,557 words

Warren Buffett's investment strategy and entrepreneurial practices

Warren Buffett as an entrepreneur is a vexing case as many people view him as a hero of entrepreneurship while others view him as an example of entrepreneurship run amok and/or as a man that engages in behaviors and tactics that run extremely counter to the proper characteristics of…

~18 min read

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1,409 words

Five Guys Burgers and Fries: philosophy and quality commitment

Five Guys Burgers and Fries has emerged as a brand that is renowned for its ability not to be considered as a fast food chain since customers are getting quality food at any time and in any location.

~8 min read

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1,942 words

Corporate espionage and intellectual property protection in modern organizations

Corporate espionage is an illegal activity though it is on rise in industrial settings. Organizations consider it as one of the techniques to increase their market share and beat the competitor. Various laws have been approved to combat these practices on domestic and international levels.

~10 min read

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