723 words

Chrysler's "It's halftime in America" commercial effectiveness analysis

Go to this site to view the latest Super Bowl ads. Identify which ad you believe was the most effective for domestic and international markets and why.

~4 min read

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800 words

Intel Corporation's strengths, weaknesses, opportunities, and threats

The following is an analysis of the strengths, weaknesses, opportunities and threats (SWOT) of Intel Corporation.

~4 min read

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994 words

Ethical obligations in Michael's Pasta Company contamination case

The ethical issues related here include the financial health of both Michael's Pasta Company (which now includes Southern Pasta) and of the restaurant chain affected by the tainted products, and the physical health of restaurant patrons.

~5 min read

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498 words

Human resource management systems and corporate social responsibility initiatives

Creating an organization capable of responding quickly to turbulent market conditions while continually aligning human resources to the highest priority challenges and opportunities is a critical success factor in the 21st century.

~3 min read

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612 words

Consensual relationship agreements as workplace risk management tools

Consensual relationship agreements are used to protect both employers and employees from unwanted litigation. The contracts are legally binding, and "shield employers from liability if intimacy later congeals into a sexual harassment lawsuit or some other discord, (Selvin, 2007).

~4 min read

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866 words

Gerhard Mueller's deductive classification of international accounting approaches

Two major divisions exist regarding the classification of accounting approaches: the inductive and deductive method.

~5 min read

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894 words

Tim Cook's authentic transformational leadership at Apple after Steve Jobs

As case studies have shown, authentic leadership is predicated on the ability to create, sustain and strengthen trust and commitment to shared objectives over time.

~5 min read

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544 words

Marketing strategy for an accounting firm in Los Angeles

Assess the Information Needs of Target Market(s). What Information will Your Potential Customers need (e.g. address of premises)?

~3 min read

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704 words

Ethical decision-making in the Empress Luxury Lines insurance incident

The situation faced by Antonio definitely is a difficult one. On the one hand, Kevin could be jeopardizing the health and well being of the company if he chooses to approach the insurance company and tell them about the incident.

~4 min read

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704 words

Scientific censorship and ethical violations in the Bush administration

Unethical political behaviors include: breaching the public trust by manipulating facts; favoring a policy that harms the public interest; profiting personally when public tax dollars are in play; or using one's political position for personal gain.

~4 min read

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