1,105 words

WorldCom's $3.8 billion accounting fraud and detection methods

WorldCom filed for bankruptcy in 2002, after having admitted to committing an accounting fraud worth $3.8 billion. The company had inflated its profits by this amount in an attempt to distort the company's falling stock price.

~6 min read

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1,214 words

Long Island CBOs and schools: youth services partnerships and missions

Community-based organizations (CBOs) are established as non-profits and designed to address specific local needs. Representatives of two Long Island CBOs recently discussed their youth services organizations and the relationships they had to the function of schooling.

~7 min read

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1,432 words

Why different measurement systems are used in astronomy

English system of measurement is so complicated to some people is that it has a different basis for different measurements. For most things, the metric system is used and is based on powers of 10, in other words decimalized.

~8 min read

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3,731 words

Cayamo cruise line's music-focused differentiation strategy

In any competitive industry, companies are required to continually innovate their product and reposition themselves in order to remain competitive.

~19 min read

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5,902 words

Filmmaker visibility and truth in popular ethnographic film

When Polaroid discontinued its instant film in 2008, one of the most disappointed constituencies was police agencies. Crime scene investigators had for years depended on Polaroids to document what had happened for court cases because Polaroids could not be manipulated.

~30 min read

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2,971 words

Expedia's market position in the global package travel industry

Expedia is a holding company that operates a number of travel-related Internet properties, including Expedia.com and global variants, Hotwire.com, TripAdvisor and others.

~15 min read

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3,685 words

Marketing plan for Nintendo's mobile games product launch

Nintendo is the undisputable leader of the video games industry but it does not take this position for granted.

~19 min read

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3,205 words

Marketing communications strategy for Paradise Perfume launch

The modern day global trend seems to be that of creating a free international market place, in which the commodities are sold without regulation and intervention from the government and in which the economic rules are the dominant ones.

~17 min read

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3,655 words

Integrated marketing communication plan for Volare Aviation Limited

Observations shows that the there is an increasing demand for luxury products all over the world. This therefore signals an increase in the number of companies targeting the high-end tourists and affluent class that has disposable income to spend on the luxury services.

~19 min read

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2,183 words

USAID's role in economic development and international partnerships

The United States AID program (USAID) was launched in the immediate aftermath of World War II. It was originally presented not as USAID but rather as the Marshall Plan and the Truman Administration's Point Four Plan, according to the Web site www.USAID.gov. The U.S.

~11 min read

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