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Business Model
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What is Business Model?

A business model describes how an organization creates, delivers, and captures value — defining the relationship between a company, its customers, and the market it operates in. Business courses across management, strategy, entrepreneurship, and organizational development regularly ask students to examine business models because they sit at the intersection of planning, operations, and competitive positioning. The topic is academically interesting precisely because no single framework applies universally; models must account for the specific services a company provides, the customers it targets, and the broader market conditions it faces.

The papers archived on this topic approach business models from several distinct angles. Case-study analysis is common, with papers examining specific organizations — including Skype, Telstra, and Redbox — to evaluate how their models perform under real conditions. Other papers take a strategic lens, linking business model design to human resources, finance, and organizational change. Some focus on emerging technologies such as RFID and cloud computing to explore how innovation forces companies to rethink service delivery and management structures. Still others address sector-specific challenges, such as attracting and retaining teachers or assessing the productivity of teleworking arrangements.

A strong essay on this topic begins with a clearly scoped thesis that connects a company's model to a specific outcome — growth, failure, competitive advantage, or adaptation. Evidence drawn from operational data, market behavior, and organizational structure tends to carry the most weight. One common pitfall is treating a business model as a static snapshot; strong essays account for how models evolve in response to changing customer needs, market pressures, and internal management decisions.

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Paper Undergraduate
Telstra's strategic challenges in privatization and competitive positioning
Telstra competes in one of the most capital-intensive industries there are, one marked by relatively low Return on Invested Capital (ROIC) levels, relatively high costs of customer acquisition and churn, and millions of…
Research Paper Undergraduate
Organizational change and corporate success: McDonald's case study
In the past, many organizations with a huge potential for success failed because they feared change. Instead, some of these organizations remained committed to the types of behavior that initially brought them success,…
Paper Undergraduate
The Federal Reserve System and consumer protection laws in banking
Banking was very different before the Federal Reserve was created. Now, of course, there is a centralized banking system consisting of only twelve banks, but before, there was no centralized system to be found at all.
Paper Masters
Social construction of risk categories in the HIV/AIDS epidemic
¶ … spread of HIV / AIDS has highlighted how sexuality is at the intersection of biological and social forces. How has the HIV / AIDS epidemic contributed to the production of certain sexualized social categories and…
Paper Doctorate
Unionization at Walmart: advantages and disadvantages for company and employees
What are the advantages and disadvantages to Wal-Mart in working with unions?
Paper Doctorate
Strategic leadership and innovation at Coca-Cola Company
The Coca Cola Company is the epitome of corporate success. It virtually sells its products all over the world and has been the undisputable leader of the non-alcoholic beverages industry since its launch in 1892.
Research Paper Undergraduate
Qantas Airlines' competitive strategies and cost-cutting measures
In the past few years, the chosen business strategies of various airline carriers have emerged as one of the most pressing concerns for airline personnel, travelers, and government officials alike.
Paper Doctorate
Capital One's acquisition strategy and strategic environmental challenges
¶ … Capital One's external environment and its recent acquisition strategy. Capital One's strategy to this point has been congruent with its need to diversify beyond credit cards and the lack of international…
Paper Undergraduate
Zillow's competitive strengths, weaknesses, opportunities and threats
Zillow (NASDAQ: Z) has successfully transitioned their business model from being a real estate search engine to becoming a comprehensive real estate information marketplace. Zillow today has its website Zillow.com, in addition to Zillow Mobile, a suite of mobile real estate applications and Zillow Mortgage Marketplace. The company was incorporated in December, 2004 in Washington, and has as its mission " to build the most trusted and vibrant home-related marketplace to empower consumers with information and tools to make smart decisions about homes" (Zillow Investor Relations, 2012). Zillow has quickly established itself as the market standard for real estate market search engines and is a growing force in the area of mortgage advice and management (Lantz, 2012). In the 3rd Quarter, 2012, Zillow reported recorded financial results, generating $31.9M in revenue, up 67% from the 3rd quarter of 2011. Quarterly Net Income was $2.3M and Earnings Before Interest and Taxes (EBITDA) was $7.6M, representing 24% of revenue (Zillow Investor Relations, 2012). Zillow continues to experience record usage across their mobile and Web applications as well, reaching 1 billion home views on Zillow Mobile year-to-date (Zillow Investor Relations, 2012). The intent of this analysis is to evaluate their strengths, weaknesses, opportunities and threats given the increasing level of competition they are facing in key markets. With a solid base of customers and continually improving services, Zillow shows significant growth potential for the years ahead. They however also face significant threats from Amazon as well.
Paper Doctorate
Coca-Cola's global expansion through marketing, distribution, and strategic operations
Coca Cola Corporation is an American Icon of business that has established a new direction for American Industry operations in the 20th century. According to Moxley (2002), "Beginning with its invention in 1886 by…