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Business Model
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What is Business Model?

A business model describes how an organization creates, delivers, and captures value — defining the relationship between a company, its customers, and the market it operates in. Business courses across management, strategy, entrepreneurship, and organizational development regularly ask students to examine business models because they sit at the intersection of planning, operations, and competitive positioning. The topic is academically interesting precisely because no single framework applies universally; models must account for the specific services a company provides, the customers it targets, and the broader market conditions it faces.

The papers archived on this topic approach business models from several distinct angles. Case-study analysis is common, with papers examining specific organizations — including Skype, Telstra, and Redbox — to evaluate how their models perform under real conditions. Other papers take a strategic lens, linking business model design to human resources, finance, and organizational change. Some focus on emerging technologies such as RFID and cloud computing to explore how innovation forces companies to rethink service delivery and management structures. Still others address sector-specific challenges, such as attracting and retaining teachers or assessing the productivity of teleworking arrangements.

A strong essay on this topic begins with a clearly scoped thesis that connects a company's model to a specific outcome — growth, failure, competitive advantage, or adaptation. Evidence drawn from operational data, market behavior, and organizational structure tends to carry the most weight. One common pitfall is treating a business model as a static snapshot; strong essays account for how models evolve in response to changing customer needs, market pressures, and internal management decisions.

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Research Paper Undergraduate
Starbucks' business model and corporate social responsibility strategy
The political, economic, and social realities facing Starbucks are not nearly as influential as in many other businesses, at least at first glance. They are a coffee house, so it would seem they have little impact in…
Paper Undergraduate
Strategic marketing compass merger and Granada acquisition analysis
Compass began a new era when they merged with Granada. That transaction heralded several years of restructuring, from which Compass is just now emerging. The period of 2001-2005 was essentially defined by this…
Paper Doctorate
Public warehouses and third-party logistics cost optimization strategies
Transportation Planning and the Role of Public Warehouses
Essay Doctorate
Marriott's human resources strategy and service quality management
This paper gives a brief overview of a HRM strategy for the Marriott chain of hotels and resorts. The Marriott must maintain the highest quality standards in the industry. To do so they should employ a TQM strategy to ensure constant quality improvement. This also allows them to employer their employees so that they can handle customer demands more efficiently.
Essay Doctorate
Hyundaicard's strategy to achieve market leadership in Korea's competitive credit card industry
Hyundaicard's Marketing Strategy: Case Study
Paper Doctorate
Facebook's privacy risks and implications for users' personal information
This paper is about the risks associated with having a Facebook account. Some of the risk categories discussed are privacy risk because Facebook's security is so porous; risk that comes from employers who want to get access to your account; and also the risk that if you ever are suspected of a crime information will be used against you.
Paper Doctorate
How cloud computing and open source software are making ERP accessible to SMEs
Agility, time-to-market and insights into market dynamics are a few of the many benefits of standardizing the operations of an organization on an Enterprise Resource Planning (ERP) system. Up until about a decade ago, the economics of enterprise software relegated these systems to larger, more diverse and well-capitalized enterprises, with the majority of ERP systems being installed and customized in Fortune 1,000 corporations (Velcu, 2010). These ERP implementations began to be pervasively supported by Service Oriented Architectures (SOA) during the later 1990s and continue throughout today. As SOA architectures have permeated organizations, the lessons learned from a business process re-engineering (BPR), distributed order management and software engineering gains have contributed to the success of Cloud computing in general and Software-as-a-Service specifically (Moore, 2002). In addition, Open Source Software (OSS), Cloud- and SaaS-based ERP systems (Passion for Research, 2012b) and a complete redefining of the economics of enterprise software have taken place. All of these many determinants of enterprise software economics have in turn changed the ERP landscape significantly over the last decade. Today, Small & Medium Enterprises (SME) can afford, via the economics of Cloud computing, to have the same level of functionality enterprise had in the past. SMEs can now can gain the same benefits that Fortune 1,000 companies could only afford in the past. The intent of this analysis is to evaluate these underlying economics of cloud computing, specifically looking at how Open Source Software (OSS) and Cloud computing are re-ordering the economics of enterprise software in addition to discussing the limitations, advantages and disadvantages for SMEs interested in gaining the benefits of ERP systems. Finally, strategies for implementing ERP in SMEs is analyzed and presented including an assessment of a successful Cloud implementation.
Paper Undergraduate
Dot-com bubble investing: Dr. Koop.com case study
Over the last several years, the stock market has been through a tremendous amount of ups and downs. Part of the reason for this, is because of the recession that began in 2007, caused the price of stocks to decline…
Essay Doctorate
Gang activity in America from 1800 to 2000
To gain some new insights into how gangs evolved over time and what factors contributed to this process, this paper provides a timeline of gang activity from 1800 to the present day, followed by an analysis of these trends. A summary of the research and important findings concerning gang activity during this 200-year period is provided in the conclusion.
Paper Undergraduate
Globalization and online technology's impact on marketing research firms
Over the last several decades, business models have be changing. To understand what is happening we will look at: the impact of globalization, product quality, the effect of NAFTA and Chinese negotiating techniques. These different elements are important, because they will provide specific insights about how businesses must continue to adapt with the transformations that are taking place.