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Companies
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What is Companies?

Companies sit at the center of business education because they serve as the primary unit of analysis for understanding how markets, management, and economies function. Courses in business administration, organizational behavior, international business, and human resources all use the firm as a starting point for examining broader questions about competition, labor, strategy, and social responsibility. What makes companies academically interesting is their dual role as economic actors and social institutions — they generate products and profit while also shaping employment, culture, and public policy in significant ways.

Student papers on this topic approach companies from a wide range of angles. Some take a case-study format, examining specific organizations and markets, such as direct foreign investment decisions or the entry of Ford and General Motors into the Russian market. Others focus on functional areas like global human resources management, training and development practices, and quality management's effect on domestic and global competition. Policy-oriented papers address issues such as job outsourcing and its effects on the U.S. labor market, while ethics-focused essays examine corporate social responsibility and global sociocultural obligations. Leadership analysis also appears, looking at what makes executives effective in complex organizational settings.

A strong essay on companies should establish a focused thesis tied to a specific business function, market condition, or organizational challenge rather than attempting to describe a company in general terms. Evidence drawn from industry data, financial performance, or documented management practices carries the most weight. The most common pitfall is treating a company as a background subject rather than a lens — the firm should be used to illuminate a larger argument about markets, organizations, or strategy.

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Paper Undergraduate
Three models for estimating a company's cost of equity
This paper is about finance. In particular it is about the capital asset pricing model (CAPM), the dividend growth model and arbitrage pricing theory (APT). These things are compared and contrasted, a judgment is made about which one is better, and then there is a practice example of using the CAPM.
Research Paper Undergraduate
Employee motivation, job satisfaction, and psychological contracts in HR
This paper discusses a number of HR-related issues, including why people leave and accept jobs; why HR is often disliked at so many organizations; the components of an effective job interview; and the components of a good training program. The paper consists of a series of short essays rather than a long, extended essay format.
Essay Doctorate
Apple's strategic planning using Porter's Five Forces and resource-based view models
Strategic Planning for Public and Nonprofit Organizations
Paper Undergraduate
Evolution of personal computers from desktops to tablets
Tablet PCs have revolutionized the IT industry. This papers looks at the history of Tablet PCs, looks at its use in teaching children, security implications of the systems, as well as the future of Tablet PCs. The paper responds to the issue of offshore outsourcing for software development. It covers security issues concerning making payments with tablet PCs.
Paper Doctorate
De Beers' marketing strategy and diamond market segmentation
De Beers have been highly successful in the diamond industry. A key aspect of their success has been their understanding of their target market. The paper examines the target market with sections of the demographics, psychographics, geographic nature of the market, and the behavior of the buyers. The information is used to determine the positioning of the firm.
Paper Undergraduate
Volkswagen's proprietary B2B e-marketplace: advantages and disadvantages
When Volkswagen needs a new part design, it uses VWsupplygroup.com to get its suppliers involved in the design process early. This creates a tremendous amount of inter-organizational collaboration. What are the advantages to the suppliers and to Volkswagen in doing so?
Essay Doctorate
Winsome Manufacturing shared sales strategy scope statement and deliverables
The ability to coordinate, create and maintain a high level of collaboration between sales and marketing departments from different companies is one of the most formidable tasks any two enterprises can attempt.
Research Paper Undergraduate
Ethical issues in deceptive advertising, unfair practices, and product safety regulation
Business often encounter legal and ethical challenges as they undertake their daily profit-oriented activities. This is seen from PharmaCare's case as ethical issues related to deceit and unfairness are identified. The study has also identified some of the legal hurdles that the company will have to overcome as it sets its operations in Colberia.
Essay Doctorate
Preparing for first-round union negotiations and resolving bargaining impasses
This paper answers five questions regarding labor relations. The first is on the steps in preparing for negotiations with the union. The second question is on non-economic means of resolving impasses in union negotiations while the third is on the advantages and disadvantages of using seniority to as the factor for preferential shift or overtime assignments. The last two questions are on the impact of environmental legislation on business and reasons why employees may file grievances.
Essay Doctorate
Corporate social responsibility: Friedman's profit maximization versus stakeholder approaches
This paper is about business ethics. The first subject is corporate social responsibility, talking about what it is and to what extent companies need to be responsible. The second is about learning about ethical theories. The third is about the ethics of corporate involvement in politics, trying to define corruption for an international framework.