External Analysis Essays (Examples)

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External Analysis Motorcycle Industry
External Analysis of the Motorcycle Industry

Harley Davidson

Harley Davidson, the heavy-bike manufacturer holds the purpose of fulfilling dreams of personal freedom (Purpose: Harley Davidson, 2013). The company functions in segments of Motorcycles & elated Products and the Financial Services. It is however globally known for heavy bikes that have engine displacement of 651+cc (Harley-Davidson Inc. 2013). The company enjoys a unique position in the market yet it is exposed to many new market challenges in recent future. The demand for heavy bikes has increased among those that are not necessarily filthy rich and other companies are also entering the industry. Here is the PEST analysis of Harley Davidson to study what challenges it is facing in external environment.

PEST Analysis

The PEST analysis offers a detailed picture of how the macro environment factors affect the performance of Harley Davidson. The PEST stands for Political, Economic, Social and Technological factors. The….

External Analysis of the Portable Saw Mill Industry
Explain three benefits of conducting an external analysis.

For Edward Perry, Timber King's new CEO, external analysis is one of the most strategic activities he can engage in and have his company continually pursue. Of the many benefits associated with external analysis, the top three are staying on top of customer trends and their continual evolution, being able to anticipate and act on opportunities, and getting advance warning of any significant threats (Banham, 2010). These three areas of customer-centered analysis, scanning the external environment for opportunities while looking to mitigate threats must eventually be integrated to the internal systems and processes of Timber King in order for the company to be successful (Feldmann, Olhager, 2008). The company must become highly agile and market-driven for the portable saw mill business to succeed.

Educate Mr. Perry on some of the challenges of conducting an external analysis.

There are….

External Analysis of Southwest Airlines
External Analysis Southwest Airlines

Will Southwest Airline's strategic plan continue to bring success in the new airline industry landscape? This paper sought to answer this question by examining the external increasingly consolidated environment in which Southwest competes. The review was conducted through application of Porter's Five Forces, a PEAT analysis, and a SWOT analysis.

The report concludes that Southwest has gained ground and maintained stability, changing only as much as it needed in order to remain the friendly domestic budget airline it started out as, and to compete effectively but with fidelity to its vision and values.

This paper will present a brief analysis of the competitive landscape for Southwest Airlines based in order to assess the airline's future capabilities in an environment in which other airlines are increasingly co-opting Southwest's successful and innovative strategies. This deductive exploration of the landscape will continue at the micro level through application….

This could bring a flood of new competitors to the market. Verizon is working with other wireless providers to gain preferential access to new wavelengths. Previous auctions, including the 2007 auction of the 700 MHz spectrum that Verizon won, came with open-access rules. Verizon is battling the FCC with regards to the regulator's desire for openness rules on all bandwidth, something Verizon considers a threat to be actively combated (Singel, 2009). As a whole, the regulatory environment has become less favorable to the wireless industry of late, with the FCC taking a more active role in micromanaging the industry (Corbin, 2009).
Competitive Environment

An analysis of the competitive environment using Porter's Five Forces model reveals that the competitive environment for Verizon is moderately challenging. There is strong buyer power. The main driver of buyer power in wireless is the low switching cost between providers. Buyers are also savvy and have ample….

External Analysis
Strategic Management: External Analysis

External analysis in organization is important since it examines the threats and opportunities existing within an environment. The only way of differentiating strength or weaknesses from opportunity or threat is to ask whether the issue exist if companies failed to exist. And if it is true, then this is considered as external to firm. Opportunities is a favorable conditions within the environment and it may produce rewards for most organizations, in short, they are the situations that may exist, however they should be acted upon if firms benefits from them. Threats on the other hand, are barriers that prevent firms from meeting their objectives. External analysis is significant for success of every company (Samuels & Perry, 2005). This paper examines the major threats and opportunities in improving the ability of the McDonalds Company to meet the needs of its stakeholders and make their vision and mission….

External analysis first begins with an assessment of the macroeconomic conditions of both domestic and international firms. In our current economic environment domestically signals are mixed in regards to recovery or depression. Year over year, the unemployment rate has remained stagnant at historically high levels. This is important because employment rates have a direct correlation to economic prosperity and its subsequent rate of inflation. At 9.1% nearly 1 out of every 11 Americans are without work (1). This figure does not include individuals who are underemployed or working only part-time. When added these two criteria, the unemployment rate soars to above 16%. This doesn't bode well for the macroeconomic environment of the United States as nearly 70% of GDP comes from consumer spending. If consumers are without work, they subsequently will not spend as much to help bolster the economy. Consequently, more jobs can potentially be lost as more companies….

External Analysis Southwest Airlines
One of United States' most successful airlines in the business is Southwest airlines. The company has been one of the most successful businesses in the economy with no case of worker layoff or strike being recorded in the organization. The company has dedicated its commitment to ensuring it provides a favorable environment for its workers. The company's corporate culture has played a significant role in the success of the company as it recognizes the workers emotions. Positive attitude is influential in the workplace as the workers become more productive. The air transport business is in an industry where profit maximization is a challenge to many players. The struggling economy and the increased number of players in the company make the industry unfavorable for business. The industry is also affected by the increased price of fuel which increases the cost of transportation. The paper conducts environmental analysis of….

Coca Cola -- External Analysis
An external analysis of Coca-Cola (NAICS # 312111 -- Soft Drink Manufacturing) requires scrutiny of the specific industry environment with Porter's 5-Forces model and examination of the larger business environment through a PEST analysis. In his interview on YouTube, Porter speaks of the five factors of Competitive Rivalry, Threat of New Entrants, Threat of Substitute Products, Bargaining Power of Suppliers, and Bargaining Power of Buyers. He also discusses the underlying forces for each factor, examining the Airline Industry, in which all five factors are strong, and the Soft Drink Manufacturing Industry, in which all five factors are "benign," essentially making the Soft Drink Industry "a license to print money" (Harvard Business Publishing, 2008). Porter stresses the importance and flexibility of his five forces, which keeps an organization focused on "underlying fundamentals" so the organization's leadership is not tricked or trapped by the latest trend or sensation….

External Analysis: Overstock.com
Porter's Five Forces Model

Porter's framework, as Hill and Jones (2009) point out, concerns itself with forces (five in number) that configure or structure competition within a given industry. These, according to the authors, include: "(1) the risk of entry by potential competitors; (2) the intensity of rivalry among established companies within an industry; (3) the bargaining power of buyers; (4) the bargaining power of suppliers; and (5) the closeness of substitutes to an industry's products" (Hill and Gareth, 2009, p. 42). The subsequent sections of this text will apply Porter's Five Forces model in an evaluation of Overstock.com's operating environment.

Discussion

Overstock.com is "a technology-based retail company offering customers a wide variety of high-quality products, at great value, with superior customer service" (Overstock.com, 2014). Some of the products the company offers for sale include, but they are not limited to; jewelry, furniture, handcrafted items and products, electronic goods, books and….

ASDA has recently converted its stores to a type of Wal-Mart Supercenter format using the "price-rollback" strategy in its stores.
2. NEXT, a London-based retailer sells mid-priced clothing for men, women, and children as well as house-wares and furniture. NEXT has a Web site store, and operates in Europe, Asia and the Middle East.

3. Tesco is an UK company that runs a chain of over 2,300 convenience stores, supermarkets and hypermarkets in the UK, Ireland, Central Europe and Asia. it's found Sir Jack Cohen has changed the format originally founded under his philosophy of "pile it high and sell it cheap " and is opting for a mid-market format with operations including Tesco Express, gas and convenience store retail, Tesco Metro, small urban stores, and Tesco Extra, its hypermarket store.

IV. External Analysis:

Strengths:

More sub-brands strengthen product offer at M&S

Men opt for convenient locations and an 'engaging' store environment

Quicker responding to fashions….

Analyzing a Firms Value PropositionWhen analyzing a firm's value proposition, several steps need to be considered. The first is understanding the product or service that the firm offers. This involves examining the features and benefits of the product or service, as well as determining how these offerings align with the needs of customers. A keen understanding of what the company brings to the table is critical in this initial stage (Abdel-Basst et al., 2020).Second, it's important to identify the target customer. The company's target audience must be defined, as a value proposition should be tailored to meet the needs and wants of that specific segment. Who the company aims to serve can provide insights into the effectiveness of its value proposition. The third step is analyzing the pain points that the product or service solves for the customer. Identifying these problems can reveal the essentiality of the product or service,….

Annual reports are strong for the breadth of information discussed, but with respect to depth are better used for internal analysis. They provide an overview of external issues but that overview should be supplemented with other research. Trade magazines and academic journals often have very specific articles that may or may not be of relevance to an external analysis. hen they are relevant, they tend to provide excellent detail. Analyst conference calls, as with annual reports, are best used for internal analysis, but in these calls if management feels that external forces were the key factor in firm performance in the past quarter, the discussion will center on that performance. The Bureau of Economic Analysis is valuable for learning about broad economic trends, but those trends are not put into context of the industry. Newspaper articles may be excellent sources, but they can also be useless. Information literacy is….

PESTLE and FIVE FOCES Analysis: Miley Cyrus
PESTLE is a mode of analysis which refers to the Political, Economic, Sociological, Technological, Legal, Environmental (cipd.co.uk). Essentially, it is a means of assessing a given entity's impact in a comprehensive and nuanced manner so that this entity can engage in the best decision-making and strategy to achieve all objectives. On the other hand, Michael Porter's Five Forces offered a framework for an entity to determine the models of industry and the forces which shape them: supplier power, threat of substitutes, threat of new entrants, buyer power and rivalry. It's useful to determine how these methods of analysis can manifest themselves in the music industry as that is a professional arena where artists experience extreme rivalry and competition and where it's extremely difficult to determine who will be gone tomorrow and who will not. Forging a lasting career in the music industry is truly….

external environment facing TOYOTA, the global car manufacturer. This paper discusses impacts of the company's internal organizational strategy (structures and management). The work is divided into two tasks. Task 1: Critically evaluates key factors (e.g. environmental, global, competition, technology) impact TOYOTA performance. Task 2: Provides strategic recommendations for senior managers of the TOYOTA.
Examine the external environment of TOYOTA and how this impacts on the internal organizational strategy (structures and management). Critically evaluate the key factors (e.g. environmental, global, competition, technology) that impact on TOYOTA performance. Findings are drawn from use of analysis tools (e.g. PESTLE, Porter's five forces, SWOT).

Strategic Analysis

We begin our analysis of Toyota by looking at the company through three analytical prisms: Porter's Five Forces Analysis, SWOT Analysis, and PESTLE. It is necessary to define what these analytical prisms are, initially, i.e., define terms, before beginning the analysis in earnest.

Porter 5 Forces Analysis

Porter's Five Forces is an….

Business - Management
External Environment Analysis

Southwest Airlines is the nation's low fair, high customer satisfaction airline. It mainly serves short haul cities, offering single class air transportation, which aims for the business commuter as well as leisure travelers. The North American Industry Classification System (NAICS) classifies Southwest Airlines as Scheduled Passenger Air Transportation - 481111 (North American Industry Classification System, 2011).

When conducting an external analysis it is important to look at Porter's five forces to determine the competitive strength and therefore magnetism of a market. Porter's five forces comprise five forces from horizontal competition and vertical competition. These forces are: threat of substitute products, the threat of established rivals, and the threat of new entrants, the bargaining power of suppliers and the bargaining power of customers (Porter's Five Forces a Model for Industry Analysis, 2010).

The first threat is that of the threat of new entrants into the market. This is a….

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4 Pages
Essay

Business

External Analysis Motorcycle Industry External Analysis of

Words: 1275
Length: 4 Pages
Type: Essay

External Analysis Motorcycle Industry External Analysis of the Motorcycle Industry Harley Davidson Harley Davidson, the heavy-bike manufacturer holds the purpose of fulfilling dreams of personal freedom (Purpose: Harley Davidson, 2013). The company…

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2 Pages
Essay

Business

External Analysis of the Portable Saw Mill

Words: 924
Length: 2 Pages
Type: Essay

External Analysis of the Portable Saw Mill Industry Explain three benefits of conducting an external analysis. For Edward Perry, Timber King's new CEO, external analysis is one of the most strategic…

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4 Pages
Essay

Transportation

External Analysis of Southwest Airlines External Analysis

Words: 1907
Length: 4 Pages
Type: Essay

External Analysis of Southwest Airlines External Analysis Southwest Airlines Will Southwest Airline's strategic plan continue to bring success in the new airline industry landscape? This paper sought to answer this question…

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9 Pages
Thesis

Business

External Analysis for Many Companies

Words: 2957
Length: 9 Pages
Type: Thesis

This could bring a flood of new competitors to the market. Verizon is working with other wireless providers to gain preferential access to new wavelengths. Previous auctions, including…

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2 Pages
Essay

Business

External Analysis Strategic Management External Analysis External

Words: 962
Length: 2 Pages
Type: Essay

External Analysis Strategic Management: External Analysis External analysis in organization is important since it examines the threats and opportunities existing within an environment. The only way of differentiating strength or weaknesses…

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3 Pages
Essay

Business

External Analysis First Begins With an Assessment

Words: 1269
Length: 3 Pages
Type: Essay

External analysis first begins with an assessment of the macroeconomic conditions of both domestic and international firms. In our current economic environment domestically signals are mixed in regards to…

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4 Pages
Essay

Business

External Analysis Southwest Airlines One of United

Words: 1370
Length: 4 Pages
Type: Essay

External Analysis Southwest Airlines One of United States' most successful airlines in the business is Southwest airlines. The company has been one of the most successful businesses in the economy…

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3 Pages
SWOT

Business

External Analysis Coca-Cola

Words: 1353
Length: 3 Pages
Type: SWOT

Coca Cola -- External Analysis An external analysis of Coca-Cola (NAICS # 312111 -- Soft Drink Manufacturing) requires scrutiny of the specific industry environment with Porter's 5-Forces model and examination…

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2 Pages
Case Study

Business

Overstock Com External Analysis

Words: 827
Length: 2 Pages
Type: Case Study

External Analysis: Overstock.com Porter's Five Forces Model Porter's framework, as Hill and Jones (2009) point out, concerns itself with forces (five in number) that configure or structure competition within a given…

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3 Pages
Case Study

Business

Marks & Spencer External Analysis

Words: 892
Length: 3 Pages
Type: Case Study

ASDA has recently converted its stores to a type of Wal-Mart Supercenter format using the "price-rollback" strategy in its stores. 2. NEXT, a London-based retailer sells mid-priced clothing for…

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1 Pages
Article Review

Business

Steps in Assessing the Value Proposition

Words: 388
Length: 1 Pages
Type: Article Review

Analyzing a Firms Value PropositionWhen analyzing a firm's value proposition, several steps need to be considered. The first is understanding the product or service that the firm offers. This…

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2 Pages
Essay

Transportation

External Environment Analysis if We

Words: 719
Length: 2 Pages
Type: Essay

Annual reports are strong for the breadth of information discussed, but with respect to depth are better used for internal analysis. They provide an overview of external issues…

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2 Pages
Case Study

Music

External Analysis on Music Performers

Words: 648
Length: 2 Pages
Type: Case Study

PESTLE and FIVE FOCES Analysis: Miley Cyrus PESTLE is a mode of analysis which refers to the Political, Economic, Sociological, Technological, Legal, Environmental (cipd.co.uk). Essentially, it is a means of…

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7 Pages
Essay

Business

External Environment Facing Toyota the Global Car

Words: 1823
Length: 7 Pages
Type: Essay

external environment facing TOYOTA, the global car manufacturer. This paper discusses impacts of the company's internal organizational strategy (structures and management). The work is divided into two tasks.…

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5 Pages
Term Paper

Transportation

External Environment Analysis

Words: 1679
Length: 5 Pages
Type: Term Paper

Business - Management External Environment Analysis Southwest Airlines is the nation's low fair, high customer satisfaction airline. It mainly serves short haul cities, offering single class air transportation, which aims for…

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