Hook: When poet, artist, and punk rock star Patti Smith moved into the Chelsea Hotel with her beau and fellow artist Robert Mapplethorpe in 1970, she recognized the power of networking for increasing productivity and propelling individual and group success: "The Chelsea hotel network made anything possible. Everything changed," (Olaisen & Revang, 2017, p. 1441). The example of Patti Smith shows how networking is a critical component of success in any business sector, whether the arts, sciences, or commercial enterprise.
Anchor: As many as 79% of knowledge workers report working "always or frequently in dispersed teams," but 82% of virtual teams believe they "fall short of their goals," (Ferrazzi, 2014, p. 1). Bartelt & Dennis (2014) also found that teams were actually "unable to successfully determine whether they were performing effectively, in terms of team performance," (p. 533).
General Problem: The general problem is that organizations know virtual teams are essential but do not yet know how to create effective virtual teams.
Specific Problem: The specific problem is that there is a lack of evidence-based practice with regards to how organizations can and should create, maintain, structure, and implement virtual teams. Derven (2016) notes that quality of knowledge, contextual knowledge, and actionable knowledge are three of the specific factors that can improve virtual team performance.
References
Bartelt, V. L., & Dennis, A. R. (2014). NATURE AND NURTURE: THE IMPACT OF AUTOMATICITY. MIS quarterly, 38(2), 521-538. Retrived from http://content.ebscohost.com/ContentServer.asp?T=P&P=AN&K=95753995&S=R&D=iih&EbscoContent=dGJyMMvl7ESeqLU4xNvgOLCmr0%2BeprVSsqi4Sa%2BWxWXS&ContentCustomer=dGJyMPGss0q1qK5IuePfgeyx44Dt6fIA
Derven, M. (2016). Four drivers to enhance global virtual teams. Industrial & Commercial
Training, 48(1), 1-8. doi.10.1108/ICT-08-2015-0056
Ferrazzi, K. (2014). Getting virtual teams right. Harvard Business Review. Retrieved online: https://hbr.org/2014/12/getting-virtual-teams-right
Olaisen, J., & Revang, O. (2017). Working smarter and greener: Collaborative knowledge sharing in virtual global project teams. International Journal Of Information
Management, 37(1a), 1441-1448. doi:10.1016/j.ijinfomgt.2016.10.002
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