This paper examines the continuum of care within rural healthcare settings, focusing on the significant gaps patients face compared to their urban counterparts. It discusses how geographic distance delays care-seeking behavior, allowing minor conditions to worsen and chronic diseases to go unmonitored. The paper contrasts rural and urban access barriers, noting that physical proximity to care in cities offers advantages even for low-income patients. It also explores how telemedicine and videoconferencing have helped bridge gaps in primary, secondary, and tertiary care. Finally, the paper emphasizes the role of healthcare administrators in fostering a culture of preventive care in rural communities.
"Continuum of care planning helps providers identify ways of coordinating and linking resources to avoid duplication and facilitate seamless movement among care settings" (Spath, 2001). Such planning also attempts to identify major gaps in the provision of current healthcare services and to facilitate the coordination of existing care services. Just as various care settings may be notable for their particular strengths, other care settings may be notable for patients' care deficits.
Within rural settings, some of the most notable and surprising deficits are in the provision of basic care, such as health promotion measures and disease prevention in the field of primary care. Patients in rural areas may delay obtaining care simply because of the distance required to reach a healthcare facility. Distance may inhibit patients from obtaining routine but potentially life-saving checkups. Minor conditions, such as strep throat infections, can become needlessly severe without antibiotics. More serious conditions such as cancers are often not expeditiously diagnosed and given the benefit of intensive early treatment. Patients who suffer from chronic conditions like diabetes may experience more acute episodes due to insufficient monitoring.
While poor individuals in urban settings may experience healthcare deficits because of a lack of education about available services, healthcare is more physically present in a metropolitan environment. Care is easier to access once indigent patients are aware that they qualify for Medicare or Medicaid. There are also more extensive social services available in urban environments to make individuals aware of what types of financial support they qualify for regarding healthcare. In rural settings, there may also be less cultural support for seeking government social services among the poor, as well as less awareness of those services.
Technology has enabled many rural areas to bridge the gaps in the continuum of care for primary and even secondary and tertiary care. "Videoconferencing can help physicians manage the medical and financial risks of providing care to rural and underserved patients. It has been used successfully throughout the United States in such specialties as dermatology, psychiatry, pulmonary medicine, and cardiology" (Campbell, 2001, p. 3). As well as expanding patients' abilities to obtain primary care virtually, telemedicine can enable patients in isolated locations to see specialists. When rural patients are connected to a hospital network such as the Grinnell Regional Medical Center, they are able to access high-quality physicians through some of the more advanced healthcare technology available, although this is not always possible in a local healthcare system with fewer physicians and less access to high-level technology. Technology can still enable patients in a variety of settings to monitor vital signs such as heart rate, blood pressure, and blood sugar, and to alert their physician immediately if their readings are abnormal.
"Rehabilitation and palliative care remain difficult to deliver"
"Administrator role in normalizing preventive healthcare visits"
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